ISBN: 0815122802
[SR: 1798354], Hardcover, [EAN: 9780658001451], McGraw-Hill, McGraw-Hill, Book, [PU: McGraw-Hill], McGraw-Hill, With more than 250,000 copies sold, the classic text on direct marketing is… More...
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ISBN: 0815122802
[SR: 1798354], Hardcover, [EAN: 9780658001451], McGraw-Hill, McGraw-Hill, Book, [PU: McGraw-Hill], McGraw-Hill, With more than 250,000 copies sold, the classic text on direct marketing is… More...
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ISBN: 0815122802
[SR: 1798354], Hardcover, [EAN: 9780658001451], McGraw-Hill, McGraw-Hill, Book, [PU: McGraw-Hill], McGraw-Hill, With more than 250,000 copies sold, the classic text on direct marketing is… More...
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ISBN: 0815122802
[SR: 348173], Gebundene Ausgabe, [EAN: 9780658001451], McGraw-Hill Inc.,US, McGraw-Hill Inc.,US, Book, [PU: McGraw-Hill Inc.,US], McGraw-Hill Inc.,US, 467756, Direktmarketing, 467752, Mar… More...
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ISBN: 0815122802
[SR: 348173], Gebundene Ausgabe, [EAN: 9780658001451], McGraw-Hill Inc.,US, McGraw-Hill Inc.,US, Book, [PU: McGraw-Hill Inc.,US], McGraw-Hill Inc.,US, 467756, Direktmarketing, 467752, Mar… More...
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ISBN: 0815122802
[SR: 1798354], Hardcover, [EAN: 9780658001451], McGraw-Hill, McGraw-Hill, Book, [PU: McGraw-Hill], McGraw-Hill, With more than 250,000 copies sold, the classic text on direct marketing is… More...
ISBN: 0815122802
[SR: 1798354], Hardcover, [EAN: 9780658001451], McGraw-Hill, McGraw-Hill, Book, [PU: McGraw-Hill], McGraw-Hill, With more than 250,000 copies sold, the classic text on direct marketing is… More...
ISBN: 0815122802
[SR: 1798354], Hardcover, [EAN: 9780658001451], McGraw-Hill, McGraw-Hill, Book, [PU: McGraw-Hill], McGraw-Hill, With more than 250,000 copies sold, the classic text on direct marketing is… More...
ISBN: 0815122802
[SR: 348173], Gebundene Ausgabe, [EAN: 9780658001451], McGraw-Hill Inc.,US, McGraw-Hill Inc.,US, Book, [PU: McGraw-Hill Inc.,US], McGraw-Hill Inc.,US, 467756, Direktmarketing, 467752, Mar… More...
ISBN: 0815122802
[SR: 348173], Gebundene Ausgabe, [EAN: 9780658001451], McGraw-Hill Inc.,US, McGraw-Hill Inc.,US, Book, [PU: McGraw-Hill Inc.,US], McGraw-Hill Inc.,US, 467756, Direktmarketing, 467752, Mar… More...
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With more than 250,000 copies sold, the classic text on direct marketing is now even better!
This thoroughly revised edition of Successful Direct Marketing Methods --the "bible" of direct marketing-- includes expanded material on the Internet and other digital media and brand new information on E-business (including E-communications, banners, buttons, E-mail, permission marketing). Also includes E-commerce (online merchandising and usability and navigation of websites) and E-services (online customer service, live operators, online chats, linking with call centers); up-to-the minute coverage of database marketing including data mining and online databases; expanded coverage of consumer privacy issues; new information on customer relationship marketing and teleservices-- and more!
Completely rewritten and modernized from the last edition to include cutting-edge information on the latest E-tools available to direct marketers Now includes real-life business case studies from well known companies like Ford Motor Company, Dell Computer, NutraSweet, and more!
Details of the book - Successful Direct Marketing Methods (Instant Recall)
EAN (ISBN-13): 9780815122807
ISBN (ISBN-10): 0815122802
Hardcover
Publishing year: 2001
Publisher: McGraw-Hill Inc.,US
Book in our database since 2007-05-24T16:30:14-04:00 (New York)
Detail page last modified on 2019-06-30T14:03:15-04:00 (New York)
ISBN/EAN: 9780815122807
ISBN - alternate spelling:
0-8151-2280-2, 978-0-8151-2280-7
Alternate spelling and related search-keywords:
Book author: datta sanjay, stone, ron jacobs
Book title: high risk pregnancy, risk management, successful direct marketing
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