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Rethinking Public Relations: The Spin and the Substance - Moloney, Kevin / Moloney, Dr Kevin
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Rethinking Public Relations: The Spin and the Substance - used book

ISBN: 9780415217590

PR is a huge UK industry with up to 50,000 jobs, a poor reputation yet a pervasive influence on politics and markets. Historically, it has been mostly weak propaganda and market boosteris… More...

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Rethinking Public Relations : The Spin and the Substance by Kevin Moloney - Kevin Moloney
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Kevin Moloney:

Rethinking Public Relations : The Spin and the Substance by Kevin Moloney - used book

ISBN: 9780415217590

PR is a huge UK industry with up to 50,000 jobs, a poor reputation yet a pervasive influence on politics and markets. Historically, it has been mostly weak propaganda and market boosteris… More...

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Dr Kevin Moloney:
Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies) - hardcover

2000

ISBN: 9780415217590

Routledge, 2000. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust… More...

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Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies) - Moloney, Kevin
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Moloney, Kevin:
Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies) - hardcover

2000, ISBN: 9780415217590

Routledge, Gebundene Ausgabe, 212 Seiten, Publiziert: 2000-08-01T00:00:01Z, Produktgruppe: Buch, 1.05 kg, PR, Marketing & Verkauf, Business & Karriere, Kategorien, Bücher, Routledge, 2000

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Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies) - Moloney, Kevin
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Moloney, Kevin:
Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies) - hardcover

2000, ISBN: 9780415217590

Routledge, Gebundene Ausgabe, 212 Seiten, Publiziert: 2000-08-01T00:00:01Z, Produktgruppe: Buch, 1.05 kg, PR, Marketing & Verkauf, Business & Karriere, Kategorien, Bücher, Routledge, 2000

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Details of the book
Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies)
Author:
Title:
ISBN:

0415217598


PR is a huge UK industry with up to 50,000 jobs, a poor reputation yet a pervasive influence on politics and markets. Historically, it has been mostly weak propaganda and market boosterism, yet it escapes sustained academic scrutiny. PR needs reform because it will not go away, and because it continues to grow. It must become reasoned persuasion. Until that happens via voicing more competitive group intermediation and internal reform, it stands convicted as charged: contributing to communicative inequality in liberal, democratic, market democracies. This title available in eBook format. Click here for more information. Visit our eBookstore at: www.ebookstore.tandf.co.uk.

Details of the book - Rethinking Public Relations: The Spin and the Substance (Routledge Advances in Management and Business Studies)


EAN (ISBN-13): 9780415217590
ISBN (ISBN-10): 0415217598
Hardcover
Publishing year: 2000
Publisher: Routledge
208 Pages
Weight: 0,445 kg
Language: eng/Englisch

Book in our database since 2007-05-13T13:56:30-04:00 (New York)
Detail page last modified on 2022-11-17T04:29:48-05:00 (New York)
ISBN/EAN: 0415217598

ISBN - alternate spelling:
0-415-21759-8, 978-0-415-21759-0
Alternate spelling and related search-keywords:
Book author: molo, francis moloney
Book title: public relations, rethinking

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