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The Curse of the Mogul : What's Wrong with the World's Leading Media Companies by Bruce C., Seave, Ava, Knee, Jonathan A. Greenwald - Bruce C., Seave, Ava, Knee, Jonathan A. Greenwald
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Bruce C., Seave, Ava, Knee, Jonathan A. Greenwald:

The Curse of the Mogul : What's Wrong with the World's Leading Media Companies by Bruce C., Seave, Ava, Knee, Jonathan A. Greenwald - used book

ISBN: 9781591843900

If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers? We live in the age of big Media, with the celebrity moguls telling us that "content is king." B… More...

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The Curse of the Mogul: What's Wrong with the World's Leading Media Companies - Knee, Jonathan A. Greenwald, Bruce C. Seave, Ava
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Knee, Jonathan A. Greenwald, Bruce C. Seave, Ava:

The Curse of the Mogul: What's Wrong with the World's Leading Media Companies - Paperback

2011, ISBN: 9781591843900

Portfolio, Taschenbuch, Auflage: Illustrated, 320 Seiten, Publiziert: 2011-02-22T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: Illustrated, 0.61 kg, Medienforschung, Medienwissenschaft,… More...

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Knee, Jonathan A., Greenwald, Bruce C.:
The Curse of the Mogul: What's Wrong with the World's Leading Media Companies - Paperback

2011

ISBN: 1591843901

[EAN: 9781591843900], [PU: Portfolio], Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN… More...

Shipping costs:Versandkostenfrei. (EUR 0.00) medimops, Berlin, Germany [55410863] [Rating: 5 (von 5)]
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The Curse Of The Mogul - Jonathan A. Knee; Bruce C. Greenwald; Ava Seave
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Jonathan A. Knee; Bruce C. Greenwald; Ava Seave:
The Curse Of The Mogul - Paperback

2011, ISBN: 9781591843900

What's Wrong with the World's Leading Media Companies, Buch, Softcover, [PU: Portfolio], Portfolio, 2011

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Knee, Jonathan A.:
The Curse of the Mogul: What's Wrong with the World's Leading Media Companies - used book

ISBN: 9781591843900

UsedGood The cover is clean but does show some wear. ., 0

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The Curse of the Mogul: What's Wrong with the World's Leading Media Companies
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ISBN:

1591843901


If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers? We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all the excitement, glamour, drama, and publicity they produce, why can't these moguls and their companies manage to deliver better returns than you'd get from closing your eyes and throwing a dart? "The Curse of the Mogul" lays bare the inexcusable financial performance beneath big Media's false veneer of power. By rigorously examining individual media businesses, the authors reveal the difference between judging a company by how many times its CEO is seen in SunValley and by whether it generates consistently superior profits. The book is packed with enough sharp-edged data to bring the most high-flying, hot-air filled mogul balloon crashing down to earth.

Details of the book - The Curse of the Mogul: What's Wrong with the World's Leading Media Companies


EAN (ISBN-13): 9781591843900
ISBN (ISBN-10): 1591843901
Paperback
Publishing year: 2011
Publisher: Portfolio
312 Pages
Weight: 0,274 kg
Language: eng/Englisch

Book in our database since 2011-03-24T09:35:09-04:00 (New York)
Detail page last modified on 2024-01-20T05:04:32-05:00 (New York)
ISBN/EAN: 1591843901

ISBN - alternate spelling:
1-59184-390-1, 978-1-59184-390-0
Alternate spelling and related search-keywords:
Book author: greenwald bruce, ava, jonathan green, rupert murdoch, knee
Book title: the curse, the new world, trade, what the world, mogul

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