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Xuxa: The Mega-marketing of Gender, Race, and Modernity - Amelia S. Simpson
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Amelia S. Simpson:
Xuxa: The Mega-marketing of Gender, Race, and Modernity - Paperback

ISBN: 1566391075

[SR: 2931241], Paperback, [EAN: 9781566391078], Temple University Press,U.S., Temple University Press,U.S., Book, [PU: Temple University Press,U.S.], Temple University Press,U.S., Former "Playboy" centerfold and soft-porn movie actress Xuxa (SHOO-sha) emerged in the 1980s as Brazil's mass media megastar. Through her children's television show, which reaches millions of people in Latin America and the United States, this blond sex symbol has attained extraordinary cultural authority. Reaching far beyond younger audiences, Xuxa's show informs the culture at large about gender relations, racial democracy, and idealized beauty. Backed by Brazil's TV Globo, the fourth-largest commercial network in the world, Xuxa has built an empire. Amelia Simoson's colorful portrayal is the first book to explore Xuxa's representation of femininity, her privileging of a white ideal of beauty, and her promotional approach to culture perpetuate inequality on an unprecedented scale. Simpson's thoughtful analysis exposes the complicity of a mass audience eager to celebrate Xuxa's deeply compromised representations of gender, race, and modernity. "Xuxa" also explores the meaning behind the myth of Xuxa's long-term relationship with Brazil's soccer idol, Pele, and the near-worship of her atypical blond, blue-eyed appearance by Brazil's population. As the author examines Xuxa's suggestive style juxtaposed with juvenile entertainment, and the phenomenon of Xuxa-look-alike teenaged paquitas, she unfolds the symbolic territory of blond sex symbols worldwide. Amelia Simpson teaches in the Department of Romance Languages and Literatures at the University of Florida. She recently edited and translated "New Tales of Mystery and Crime form Latin America" (1992)., 270584, Television, 270585, Direction & Production, 276879, Encyclopaedias, 275724, Guides & Reviews, 275725, History & Criticism, 275727, Screenwriting, 515348, TV & Film Scripts, 515338, TV Genres, 73, Music, Stage & Screen, 1025612, Subjects, 266239, Books, 496722, Television, 496718, Media & Communication Industries, 275700, Communication Studies, 276411, Social Sciences, 60, Society, Politics & Philosophy, 1025612, Subjects, 266239, Books, 275706, Media Studies, 275700, Communication Studies, 276411, Social Sciences, 60, Society, Politics & Philosophy, 1025612, Subjects, 266239, Books, 276522, Sociology, 496634, Family & Social Groups, 276303, Law & Disorder, 496644, Methodology & Research, 276447, Population & Demography, 276482, Social Issues, 276530, Sociological Theories, 496640, Sociology of Work, 276411, Social Sciences, 60, Society, Politics & Philosophy, 1025612, Subjects, 266239, Books

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Xuxa
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ISBN: 9781566391078

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Former "Playboy" centerfold and soft-porn movie actress Xuxa (SHOO-sha) emerged in the 1980s as Brazil's mass media megastar. Through her children's television show, which reaches millions of people in Latin America and the United States, this blond sex symbol has attained extraordinary cultural authority. Reaching far beyond younger audiences, Xuxa's show informs the culture at large about. Former "Playboy" centerfold and soft-porn movie actress Xuxa (SHOO-sha) emerged in the 1980s as Brazil's mass media megastar. Through her children's television show, which reaches millions of people in Latin America and the United States, this blond sex symbol has attained extraordinary cultural authority. Reaching far beyond younger audiences, Xuxa's show informs the culture at large about gender relations, racial democracy, and idealized beauty. Backed by Brazil's TV Globo, the fourth-largest commercial network in the world, Xuxa has built an empire. Amelia Simoson's colorful portrayal is the first book to explore Xuxa's representation of femininity, her privileging of a white ideal of beauty, and her promotional approach to culture perpetuate inequality on an unprecedented scale. Simpson's thoughtful analysis exposes the complicity of a mass audience eager to celebrate Xuxa's deeply compromised representations of gender, race, and modernity. "Xuxa" also explores the meaning behind the myth of Xuxa's long-term relationship with Brazil's soccer idol, Pele, and the near-worship of her atypical blond, blue-eyed appearance by Brazil's population. As the author examines Xuxa's suggestive style juxtaposed with juvenile entertainment, and the phenomenon of Xuxa-look-alike teenaged paquitas, she unfolds the symbolic territory of blond sex symbols worldwide. Amelia Simpson teaches in the Department of Romance Languages and Literatures at the University of Florida. She recently edited and translated "New Tales of Mystery and Crime form Latin America" (1992). Books, Society and Social Sciences~~Society & Culture General~~Cultural Studies, Xuxa~~Book~~9781566391078~~Amelia S. Simpson, , , , , , , , , ,

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Xuxa:  The Mega-Marketing of Gender, Race, and Modernity - Amelia Simpson
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Amelia Simpson:
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1980, ISBN: 1566391075

ID: 4154316

Former "Playboy" centerfold and soft-porn movie actress Xuxa (SHOO-sha) emerged in the 1980s as Brazil's mass media megastar. Through her children's television show, which reaches millions of people in Latin America and the United States, this blond sex symbol has attained extraordinary cultural authority. Reaching far beyond younger audiences, Xuxa's show informs the culture at large about gender relations, racial democracy, and idealized beauty. Backed by Brazil's TV Globo, the fourth-largest commercial network in the world, Xuxa has built an empire. Amelia Simoson's colorful portrayal is the first book to explore Xuxa's representation of femininity, her privileging of a white ideal of beauty, and her promotional approach to culture perpetuate inequality on an unprecedented scale. Simpson's thoughtful analysis exposes the complicity of a mass audience eager to celebrate Xuxa's deeply compromised representations of gender, race, and modernity. "Xuxa" also explores the meaning behind the myth of Xuxa's long-term relationship with Brazil's soccer idol, Pele, and the near-worship of her atypical blond, blue-eyed appearance by Brazil's population. As the author examines Xuxa's suggestive style juxtaposed with juvenile entertainment, and the phenomenon of Xuxa-look-alike teenaged paquitas, she unfolds the symbolic territory of blond sex symbols worldwide. Amelia Simpson teaches in the Department of Romance Languages and Literatures at the University of Florida. She recently edite arts music and photography,business and investing,class,communication and media studies,communications,cultural policy,humor and entertainment,industries and professions,marketing,marketing and sales Television, Temple University Press

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Xuxa:  The Mega-Marketing of Gender, Race, and Modernity - Amelia Simpson
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(*)
Amelia Simpson:
Xuxa: The Mega-Marketing of Gender, Race, and Modernity - used book

1980, ISBN: 1566391075

ID: 4154316

Former "Playboy" centerfold and soft-porn movie actress Xuxa (SHOO-sha) emerged in the 1980s as Brazil's mass media megastar. Through her children's television show, which reaches millions of people in Latin America and the United States, this blond sex symbol has attained extraordinary cultural authority. Reaching far beyond younger audiences, Xuxa's show informs the culture at large about gender relations, racial democracy, and idealized beauty. Backed by Brazil's TV Globo, the fourth-largest commercial network in the world, Xuxa has built an empire. Amelia Simoson's colorful portrayal is the first book to explore Xuxa's representation of femininity, her privileging of a white ideal of beauty, and her promotional approach to culture perpetuate inequality on an unprecedented scale. Simpson's thoughtful analysis exposes the complicity of a mass audience eager to celebrate Xuxa's deeply compromised representations of gender, race, and modernity. "Xuxa" also explores the meaning behind the myth of Xuxa's long-term relationship with Brazil's soccer idol, Pele, and the near-worship of her atypical blond, blue-eyed appearance by Brazil's population. As the author examines Xuxa's suggestive style juxtaposed with juvenile entertainment, and the phenomenon of Xuxa-look-alike teenaged paquitas, she unfolds the symbolic territory of blond sex symbols worldwide. Amelia Simpson teaches in the Department of Romance Languages and Literatures at the University of Florida. She recently edite business and investing,class,communication and media studies,communications,cultural policy,humor and entertainment,industries and professions,marketing,marketing and sales,politics and government Television, Temple University Press

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Xuxa: The Mega-Marketing of Gender, Race, and Modernity - Simpson, Amelia
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(*)
Simpson, Amelia:
Xuxa: The Mega-Marketing of Gender, Race, and Modernity - Paperback

ISBN: 1566391075

ID: 14686973303

[EAN: 9781566391078], Gebraucht, guter Zustand, [PU: Temple University Press], Performing Arts|Television|General, Performing Arts|Television|History & Criticism, Political Science|Public Policy|Cultural Policy, Social Science|Discrimination & Race Relations, Social Science|Sociology|General, Business & Economics|Marketing|General, Light shelf wear and minimal interior marks.

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Details of the book
Xuxa PB
Author:

Simpson, Amelia

Title:

Xuxa PB

ISBN:

Former "Playboy" centerfold and soft-porn movie actress, Xuxa (SHOO-sha) emerged in the 1980s as Brazil's mass media megastar. This book explores Xuxa's representation of femininity, her privileging of a white ideal of beauty, and her promotional approach to culture perpetuate inequality on an unprecedented scale.

Details of the book - Xuxa PB


EAN (ISBN-13): 9781566391078
ISBN (ISBN-10): 1566391075
Paperback
Publishing year: 1993
Publisher: TEMPLE UNIV PR
256 Pages
Weight: 0,367 kg
Language: eng/Englisch

Book in our database since 26.12.2007 00:57:16
Book found last time on 27.04.2017 22:05:24
ISBN/EAN: 9781566391078

ISBN - alternate spelling:
1-56639-107-5, 978-1-56639-107-8


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