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The Big Picture: The New Logic of Money and Power in Hollywood - Epstein, Edward Jay
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Epstein, Edward Jay:

The Big Picture: The New Logic of Money and Power in Hollywood - used book

ISBN: 9781400063536

ID: 6023777

During the heyday of the studio system spanning the 1930s, '40s, and '50s, virtually all the American motion picture industry's money, power, and prestige came from a single activity: selling tickets at the box office. Today, the movie business is just a small, highly visible outpost in a media universe controlled by six corporations-Sony, Time Warner, NBC Universal, Viacom, Disney, and NewsCorporation. These conglomerates view films as part of an immense, synergistic, vertically integrated money-making industry. In "The Big Picture," acclaimed writer Edward Jay Epstein gives an unprecedented, sweeping, and thoroughly entertaining account of the real magic behind moviemaking: how the studios make their money. Epstein shows how, in Hollywood, the only art that matters is the art of the deal: major films turn huge profits, not from the movies themselves but through myriad other enterprises, such as video-game spin-offs, fast-food tie-ins, soundtracks, and even theme-park rides. The studios may compete with one another for stars, publicity, box-office receipts, and Oscars; their corporate parents, however, make fortunes from cooperation (and collusion) with one another in less glamorous markets, such as cable, home video, and pay-TV. But money is only part of the Hollywood story; the social and political milieus-power, prestige, and status-tell the rest. Alongside remarkable financial revelations, The Big Picture is filled with eye-opening true Hollywood insider stories. We learn how the promise of free cowboy boots for a producer delayed a major movie's shooting schedule; why stars never perform their own stunts, despite what the supermarket tabloids claim; how moviesintentionally shape political sensibilities, both in America and abroad; and why fifteen-year-olds dictate the kind of low-grade fare that has flooded screens across the country. Epstein also offers incisive profiles of the pioneers, including Louis B. Mayer, who helped build Hollywood, and introduces us to the visionaries-Walt Disney, Akio Morita, Rupert Murdoch, Steve Ross, Sumner Redstone, David Sarnoff-power brokers who, by dint of innovation and deception, created and control the media that mold our lives. If you are interested in Hollywood today and the complex and fascinating way it has evolved in order to survive, you haven't seen the big picture until you've read "The Big Picture." The Big Picture: The New Logic of Money and Power in Hollywood Epstein, Edward Jay, Random House (NY)

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The Big Picture - Epstein, Edward Jay
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Epstein, Edward Jay:

The Big Picture - new book

ISBN: 9781400063536

ID: 210412

During the heyday of the studio system spanning the 1930s, 40s, and 50s, virtually all the American motion picture industry's money, power, and prestige came from a single activity: selling tickets at the box office. Today, the movie business is just a small, highly visible outpost in a media universe controlled by six corporationsSony, Time Warner, NBC Universal, Viacom, Disney, and NewsCorporation. These conglomerates view films as part of an immense, synergistic, vertically integrated money-making industry. In The Big Picture , acclaimed writer Edward Jay Epstein gives an unprecedented, sweeping, and thoroughly entertaining account of the real magic behind moviemaking: how the studios make their money. Epstein shows how, in Hollywood, the only art that matters is the art of the deal: major films turn huge profits, not from the movies themselves but through myriad other enterprises, such as video-game spin-offs, fast-food tie-ins, soundtracks, and even theme-park rides. The studios may compete with one another for stars, publicity, box-office receipts, and Oscars; their corporate parents, however, make fortunes from cooperation (and collusion) with one another in less glamorous markets, such as cable, home video, and pay-TV. But money is only part of the Hollywood story; the social and political milieuspower, prestige, and statustell the rest. Alongside remarkable financial revelations, The Big Picture is filled with eye-opening true Hollywood insider stories. We learn how the promise of free cowboy boots for a producer delayed a major movie's shooting schedule; why stars never perform their own stunts, despite what the supermarket tabloids claim; how movies intentionally shape political sensibilities, both in America and abroad; and why fifteen-year-olds dictate the kind of low-grade fare that has flooded screens across the country. Epstein also offers incisive profiles of the pioneers, including Louis B. Mayer, who helped build Hollywood, and introduces us to the visionariesWalt Disney, Akio Morita, Rupert Murdoch, Steve Ross, Sumner Redstone, David Sarnoffpower brokers who, by dint of innovation and deception, created and control the media that mold our lives. If you are interested in Hollywood today and the complex and fascinating way it has evolved in order to survive, you haven't seen the big picture until you've read The Big Picture . From the Hardcover edition. Business Business eBook, Random House Publishing Group

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The Big Picture: The New Logic of Money and Power in Hollywood - Epstein, Edward Jay
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Epstein, Edward Jay:
The Big Picture: The New Logic of Money and Power in Hollywood - hardcover

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Random House. Hardcover. 1400063531 We guarantee all of our items - customer service and satisfaction are our top priorities. Please allow 4 - 14 business days for Standard shipping, within the US. Thank you for supporting our small, family-owned business! . Fair., Random House

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Epstein, Edward Jay:
The Big Picture: The New Logic of Money and Power in Hollywood - hardcover

ISBN: 9781400063536

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Random House. Hardcover. 1400063531 We guarantee all of our items - customer service and satisfaction are our top priorities. Please allow 4 - 14 business days for Standard shipping, within the US. Thank you for supporting our small, family-owned business! . New., Random House

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The Big Picture: The New Logic of Money and Power in Hollywood - Edward Jay Epstein
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Edward Jay Epstein:
The Big Picture: The New Logic of Money and Power in Hollywood - hardcover

ISBN: 9781400063536

ID: 944512662

Random House. Hardcover. GOOD. Gently used may contain ex-library markings, possibly has some light highlighting, textual notations, and or underlining. Text is still easily readable., Random House

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Details of the book
The Big Picture: The New Logic of Money and Power in Hollywood
Author:

Edward Jay Epstein

Title:

The Big Picture: The New Logic of Money and Power in Hollywood

ISBN:

9781400063536

From the author of "Inquest" comes an unprecedented investigation into how Hollywood makes money today.

Details of the book - The Big Picture: The New Logic of Money and Power in Hollywood


EAN (ISBN-13): 9781400063536
ISBN (ISBN-10): 1400063531
Hardcover
Publishing year: 2005
Publisher: Random House Publishing Group

Book in our database since 14.11.2007 10:24:23
Book found last time on 06.03.2017 13:40:22
ISBN/EAN: 9781400063536

ISBN - alternate spelling:
1-4000-6353-1, 978-1-4000-6353-6

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