- 5 Results
Lowest price: € 4.00, highest price: € 99.00, average price: € 35.56
1
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series) - MacFarland, David
Order
at amazon.co.uk
£ 25.18
(aprox. € 29.33)
Shipment: € 5.591
OrderSponsored link
MacFarland, David:

Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series) - hardcover

1997, ISBN: 9780805821055

Routledge, Hardcover, Auflage: 2, 288 Seiten, Publiziert: 1997-08-12T00:00:01Z, Produktgruppe: Book, 0.64 kg, Digital Art, Arts & Humanities, Undergraduate & Postgraduate, Special Feature… More...

Gut Shipping costs:Usually dispatched within 6 to 7 days. Real shipping costs can differ from the ones shown here. (EUR 5.59) DMI Media Europe
2
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series) - David MacFarland
Order
at AbeBooks.com
$ 4.39
(aprox. € 4.00)
Shipment: € 0.001
OrderSponsored link

David MacFarland:

Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series) - hardcover

1997, ISBN: 0805821058

[EAN: 9780805821055], Used, good, [PU: Routledge], Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text.… More...

NOT NEW BOOK. Shipping costs:Free shipping. (EUR 0.00) Discover Books, Toledo, OH, U.S.A. [64434602] [Rating: 5 (of 5)]
3
Order
at alibris.co.uk
€ 9.21
OrderSponsored link
David Macfarland:
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series) - hardcover

1997

ISBN: 9780805821055

Hardcover, All pages and cover are intact. Possible slightly loose binding, minor highlighting and marginalia, cocked spine or torn dust jacket. Maybe an ex-library copy and not include t… More...

Shipping costs:plus shipping costs Toledo, OH, Owls Books
4
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age - MacFarland, David
Order
at Knetbooks.com
€ 99.00
OrderSponsored link
MacFarland, David:
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age - new book

ISBN: 9780805821055

Future Radio Programming Strategies: Cultivating Listenership in the Digital Age Hardcover New Books, Lawrence Erlbau

new in stock. Shipping costs:plus verzendkosten., plus shipping costs
5
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age - MacFarland, David
Order
at ecampus.com
€ 36.28
OrderSponsored link
MacFarland, David:
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age - used book

ISBN: 9780805821055

Future Radio Programming Strategies: Cultivating Listenership in the Digital Age Hardcover eBooks, Lawrence Erlbau

new in stock. Shipping costs:plus shipping costs.

1As some platforms do not transmit shipping conditions to us and these may depend on the country of delivery, the purchase price, the weight and size of the item, a possible membership of the platform, a direct delivery by the platform or via a third-party provider (Marketplace), etc., it is possible that the shipping costs indicated by find-more-books.com / find-more-books.com do not correspond to those of the offering platform.

Bibliographic data of the best matching book

Details of the book
Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series)

This second edition of "Contemporary Radio Programming Strategies" seeks to answer the question: "What do listeners really want from radio?" Some of the answers are derived from "users-and-gratifications" research in the mass media. Instead of focusing on what mass media do to people, the uses-and-gratifications perspective seeks to discover what people do with mass media. The functionalist viewpoint of such research basically says that a medium is best defined by how people use it. Having looked at some of the audience research that comes from sources other than the standard ratings companies, the book then goes on to demonstrate new ways that formats, production procedures and announcing styles can meet audience needs and desires. Although the volume concludes with several original methods for selecting and presenting airplay music basd on the audience's moods and emotional needs, it does not insist upon a singular, formulaic approach for constructing or modifying a music format. Instead, it attempts to involve the reader in thinking through the process of format development.

Details of the book - Future Radio Programming Strategies: Cultivating Listenership in the Digital Age (Routledge Communication Series)


EAN (ISBN-13): 9780805821055
ISBN (ISBN-10): 0805821058
Hardcover
Publishing year: 1997
Publisher: Routledge

Book in our database since 2007-12-22T15:36:34-05:00 (New York)
Detail page last modified on 2024-01-20T16:54:30-05:00 (New York)
ISBN/EAN: 9780805821055

ISBN - alternate spelling:
0-8058-2105-8, 978-0-8058-2105-5
Alternate spelling and related search-keywords:
Book author: david macfarland
Book title: cultivating the, psychology radio, psychology the future


< to archive...