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Mastering Automotive Challenges - Gottschalk, Bernd; Kalmbach, Ralf
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Gottschalk, Bernd; Kalmbach, Ralf:
Mastering Automotive Challenges - used book

ISBN: 0749445750

ID: 7659710

This outstanding book charts the growth and achievement of dominance of one of the world's most important global industries. Contributions from Roland Berger Strategy Consultants and the chairman of the International Organization of Motor Vehicle Manufacturers describe the strategies that have led to the great success of the German industry and show how they are meeting the challenges from emerging worldwide competitors. Important players, including the heads of Volkswagen AG, Robert Bosch and General Motors Europe, who deal with the inter-industry relationships such as component suppliers and the effects of innovation, as well as their global strategies, describe how their corporate strategies have been implemented. This book has valuable lessons for managers in all industries, demonstrating the effect of first class management, marketing, branding, innovation and clear strategic aims, which have together created on of the world's great industrial success stories. automotive,business,business and investing,engineering,engineering and transportation,international,management,management and leadership,transportation Engineering & Transportation, Kogan Page, Limited

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Mastering The Challenges of The Automotive Industry - Gottschalk, Bernd, Kalmbach, Ralf
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Gottschalk, Bernd, Kalmbach, Ralf:
Mastering The Challenges of The Automotive Industry - used book

ISBN: 0749445750

ID: 17306230229

[EAN: 9780749445751], D'occasion, bon état, [SC: 26.36], [PU: Kogan Page Business Books], Business & Economics|Industries|Automobile Industry, Business & Economics|Management, USED; Writing on Inside We here at Elistics have a 100% satisfaction guarentee. We also ship no later than next business day. Thank you for your business.

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Mastering Automotive Challenges - Prof. Dr. Bernd Gottschalk
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Prof. Dr. Bernd Gottschalk:
Mastering Automotive Challenges - hardcover

2006, ISBN: 9780749445751

ID: 825102369

Kogan Page, 2006. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket., Kogan Page, 2006

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Mastering Automotive Challenges - Gottschalk, Bernd and Ralf Kalmbach
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Gottschalk, Bernd and Ralf Kalmbach:
Mastering Automotive Challenges - hardcover

2007, ISBN: 0749445750

ID: 105333

Gebundene Ausgabe 378 Seiten Gebundene Ausgabe kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen 215631 gebraucht; sehr gut, [PU:Kogan Page,]

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Mastering Automotive Challenges - Bernd Gottschalk; Ralf Kalmbach
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Bernd Gottschalk; Ralf Kalmbach:
Mastering Automotive Challenges - hardcover

2007, ISBN: 0749445750

ID: 16178070426

[EAN: 9780749445751], [SC: 14.06], [PU: Kogan Page], Business & Economics|Industries|Automobile Industry, Business & Economics|Management

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Details of the book
Mastering Automotive Challenges

This outstanding book charts the growth and achievement of dominance of one of the world¿s most important global industries. Contributions from Roland Berger Strategy Consultants and the chairman of the International Organization of Motor Vehicle Manufacturers describe the strategies that have led to the great success of the German industry and show how they are meeting the challenges from emerging worldwide competitors. Important players, including the heads of Volkswagen AG, Robert Bosch and General Motors Europe, who deal with the inter-industry relationships such as component suppliers and the effects of innovation, as well as their global strategies, describe how their corporate strategies have been implemented. This book has valuable lessons for managers in all industries, demonstrating the effect of first class management, marketing, branding, innovation and clear strategic aims, which have together created on of the world¿s great industrial success stories.

Details of the book - Mastering Automotive Challenges


EAN (ISBN-13): 9780749445751
ISBN (ISBN-10): 0749445750
Hardcover
Publishing year: 2007
Publisher: Kogan Page
378 Pages
Weight: 0,853 kg
Language: eng/Englisch

Book in our database since 06.07.2007 18:45:06
Book found last time on 12.11.2017 19:07:00
ISBN/EAN: 9780749445751

ISBN - alternate spelling:
0-7494-4575-0, 978-0-7494-4575-1


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