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KFC in China: Secret Recipe for Success
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KFC in China: Secret Recipe for Success - used book

2009, ISBN: 9780470823842

ID: b9a3336c8cb3787999b39d2acc25aedc

Ranked #5 in INSEAD's Top Ten Knowledge Articles for Q2 2009This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China's competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China's business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market sh Ranked #5 in INSEAD's Top Ten Knowledge Articles for Q2 2009This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China's competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China's business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market share, and brand recognition in the world's fastest growing economy., [PU: Wiley]

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KFC in China: Secret Recipe for Success - Liu, Warren
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Liu, Warren:

KFC in China: Secret Recipe for Success - Paperback

2009, ISBN: 9780470823842

[ED: Taschenbuch], [PU: JOHN WILEY & SONS INC], Ranked #5 in INSEAD's Top Ten Knowledge Articles for Q2 2009 This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China's competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China's business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market share, and brand recognition in the world's fastest growing economy. Versandfertig in über 4 Wochen, [SC: 0.00], Neuware, gewerbliches Angebot

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KFC in China: Secret Recipe for Success - Warren Liu
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Warren Liu:
KFC in China: Secret Recipe for Success - new book

2009

ISBN: 9780470823842

ID: 6a2bf4f923e6aea0529b6d9a05962306

Secret Recipe for Success Ranked #5 in INSEAD's Top Ten Knowledge Articles for Q2 2009 This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China's competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China's business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market share, and brand recognition in the world's fastest growing economy. Bücher / Fremdsprachige Bücher / Englische Bücher 978-0-470-82384-2, Wiley John + Sons

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KFC in China: Secret Recipe for Success - Liu, Warren K.
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Liu, Warren K.:
KFC in China: Secret Recipe for Success - used book

2009, ISBN: 9780470823842

ID: 1534315

Ranked #5 in INSEAD's Top Ten Knowledge Articles for Q2 2009 This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China's competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China's business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market share, and brand recognition in the world's fastest growing economy. KFC in China: Secret Recipe for Success Liu, Warren K., John Wiley & Sons

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KFC in China: Secret Recipe for Success - Warren Liu
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Warren Liu:
KFC in China: Secret Recipe for Success - Paperback

ISBN: 9780470823842

ID: 9780470823842

KFC in China: Secret Recipe for Success Kfc-in-China~~Warren-Liu Business>Business Profiles>Busn Profiles Paperback, Wiley

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Details of the book
KFC in China: Secret Recipe for Success
Author:

Liu, Warren K.

Title:

KFC in China: Secret Recipe for Success

ISBN:

9780470823842

Ranked #5 in INSEAD's Top Ten Knowledge Articles for Q2 2009 This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China's competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China's business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market share, and brand recognition in the world's fastest growing economy.

Details of the book - KFC in China: Secret Recipe for Success


EAN (ISBN-13): 9780470823842
ISBN (ISBN-10): 0470823844
Paperback
Publishing year: 2008
Publisher: John Wiley & Sons
191 Pages
Weight: 0,322 kg
Language: eng/Englisch

Book in our database since 27.06.2008 18:18:18
Book found last time on 07.01.2017 10:27:29
ISBN/EAN: 9780470823842

ISBN - alternate spelling:
0-470-82384-4, 978-0-470-82384-2

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