English
United States
Sign in
Tip from find-more-books.com
Similar books
More/other books that might be very similar to this book
Search tools
Book recommendations
Latest news
Advertising
FILTER
- 0 Results
Lowest price: 6.45 €, highest price: 18.00 €, average price: 13.81 €
Global Marketing Management , Global Marketing Video Clips for Capella University - Masaaki Kotabe, Kristiaan Helsen
book is out-of-stock
(*)
Masaaki Kotabe, Kristiaan Helsen:
Global Marketing Management , Global Marketing Video Clips for Capella University - new book

ISBN: 9780470119334

The ultimate objective of this book is to help readers prepare for the 21st Century and become an effective manager overseeing global marketing activities in an increasingly competitive environment. Rather than being bound by the traditional bilateral (international) view of competition and marketing, Kotabe and Helsen emphasize the multilateral (global) nature of marketing. This global approach also presents marketing in a cross- functional approach to the business operation. * Global orientation- This book takes the view that the term, global epitomizes the competitive pressure and market opportunities from around the world and the firm''s need to optimize its market performance on a global basis. * Proactive Orientation- Presents a balanced approach between an outside/in and inside/out marketing perspective. Masaaki Kotabe, Kristiaan Helsen, Books, Business and Finance, Global Marketing Management , Global Marketing Video Clips for Capella University Books>Business and Finance The ultimate objective of this book is to help readers prepare for the 21st Century and become an effective manager overseeing global marketing activities in an increasingly competitive environment. Rather than being bound by the traditional bilateral (international) view of competition and marketing, Kotabe and Helsen emphasize the multilateral (global) nature of marketing. This global approach also presents marketing in a cross- functional approach to the business operation. * Global orientation- This book takes the view that the term, "global" epitomizes the competitive pressure and market opportunities from around the world and the firm's need to optimize its market performance on a global basis. * Proactive Orientation- Presents a balanced approach between an outside/in and inside/out marketing perspective.

New book [USA] Indigo.ca
Shipping costs:plus shipping costs
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Global Marketing Management, Global Marketing Video Clips for Capella University - Kotabe, Masaaki
book is out-of-stock
(*)
Kotabe, Masaaki:
Global Marketing Management, Global Marketing Video Clips for Capella University - hardcover

2006, ISBN: 0470119330, Lieferbar binnen 4-6 Wochen Shipping costs:Versandkostenfrei innerhalb der BRD

ID: 9780470119334

Internationaler Buchtitel. In englischer Sprache. Verlag: John Wiley & Sons, L=126mm, B=174mm, H=5mm, Gew.=54gr, [GR: I-BE - Business / Economics / Finance], Gebunden, [Ausgabe: 0003] The ultimate objective of this book is to help readers prepare for the 21st Century and become an effective manager overseeing global marketing activities in an increasingly competitive environment. Rather than being bound by the traditional bilateral (international) view of competition and marketing, Kotabe and Helsen emphasize the multilateral (global) nature of marketing. This global approach also presents marketing in a cross- functional approach to the business operation. * Global orientation- This book takes the view that the term, "global" epitomizes the competitive pressure and market opportunities from around the world and the firm's need to optimize its market performance on a global basis. * Proactive Orientation- Presents a balanced approach between an outside/in and inside/out marketing perspective.

New book DEU
Buchgeier.com
Lieferbar binnen 4-6 Wochen (Besorgungstitel) Shipping costs:Versandkostenfrei innerhalb der BRD
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
GLOBAL MARKETING MANAGEMENT, GLOBAL MARKETING VIDEO CLIPS FOR CAPELLA UNIVERSITY - Masaaki Kotabe, Kristiaan Helsen
book is out-of-stock
(*)
Masaaki Kotabe, Kristiaan Helsen:
GLOBAL MARKETING MANAGEMENT, GLOBAL MARKETING VIDEO CLIPS FOR CAPELLA UNIVERSITY - Paperback

ISBN: 9780470119334

ID: 598224936

Softcover. Brand New. “International Edition” - ISBN number and front cover may be different in rare cases but contents are same as the US edition. FOR MULTIPLE ORDERS AND EXPEDITE ORDERS, WE USE FEDEX/UPS/DHL SERVICE & RECEIVE FAST WITHIN 3-5 BUSINESS DAYS. No shipping to PO BOX, APO, FPO addresses. Kindly provide day time phone number in order to ensure smooth delivery. Printed in black & white in English language. Territorial restrictions may be printed on the book. We may ship from Asian regions for inventory purpose. 100% Customer satisfaction guaranteed! We use Fast Shipping via DHL/FEDEX/UPS

Used or antiquarian book Biblio.com
Books WorldWide Express
Shipping costs: EUR 8.63
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Global Marketing Management, Global Marketing Video Clips for Capella University - Kotabe, Masaaki
book is out-of-stock
(*)
Kotabe, Masaaki:
Global Marketing Management, Global Marketing Video Clips for Capella University - hardcover

2006, ISBN: 0470119330, Lieferbar binnen 4-6 Wochen

ID: 9780470119334

Internationaler Buchtitel. In englischer Sprache. Verlag: John Wiley & Sons, L=126mm, B=174mm, H=5mm, Gew.=54gr, [GR: I-BE - Business / Economics / Finance], Gebunden, [Ausgabe: 0003]

New book eurobuch.neubuch
Buchgeier.com
Lieferbar binnen 4-6 Wochen (Besorgungstitel)
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.

Details of the book
Global Marketing Management, Global Marketing Video Clips for Capella University

The ultimate objective of this book is to help readers prepare for the 21st Century and become an effective manager overseeing global marketing activities in an increasingly competitive environment. Rather than being bound by the traditional bilateral (international) view of competition and marketing, Kotabe and Helsen emphasize the multilateral (global) nature of marketing. This global approach also presents marketing in a cross- functional approach to the business operation. * Global orientation- This book takes the view that the term, "global" epitomizes the competitive pressure and market opportunities from around the world and the firm's need to optimize its market performance on a global basis. * Proactive Orientation- Presents a balanced approach between an outside/in and inside/out marketing perspective.

Details of the book - Global Marketing Management, Global Marketing Video Clips for Capella University


EAN (ISBN-13): 9780470119334
ISBN (ISBN-10): 0470119330
Hardcover
Paperback
Publishing year: 2006
Publisher: John Wiley & Sons
Weight: 0,054 kg
Language: eng/Englisch

Book in our database since 21.01.2007 01:22:04
Book found last time on 20.09.2017 08:25:59
ISBN/EAN: 9780470119334

ISBN - alternate spelling:
0-470-11933-0, 978-0-470-11933-4


< to archive...
Related books