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Essentials of marketing research - PROCTOR
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PROCTOR:

Essentials of marketing research - new book

ISBN: 9780273694946

Tony Proctor's Essentials of Marketing Research 4th edition offers a streamlined, traditional introduction to all the major concepts in the field of marketing research. He also discusses … More...

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Proctor, T.:

Essentials of Marketing Research - Paperback

2005, ISBN: 9780273694946

Financial Times/ Prentice Hall, 2005. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a rea… More...

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Essentials of Marketing Research - Proctor, T.
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Proctor, T.:
Essentials of Marketing Research - Paperback

2005

ISBN: 0273694944

[EAN: 9780273694946], Used, good, [PU: Pearson Education], BUSINESS, This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good… More...

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Proctor, Tony:
Essentials of Marketing Research - new book

ISBN: 9780273694946

Essentials of Marketing Research Paperback New Books, Pearson College Div

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Proctor, Tony:
Essentials of Marketing Research - Paperback

ISBN: 9780273694946

Paperback. Good., 2.5

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Essentials of Marketing Research
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ISBN:

9780273694946


Introduction to the concepts of marketing research. This book discusses developments in the areas of qualitative data analysis and marketing decisions support systems. It covers Internet databases, the use of Internet, and increased references to journal articles. It is aimed at undergraduates studying marketing research and MBA students.

Details of the book - Essentials of Marketing Research


EAN (ISBN-13): 9780273694946
ISBN (ISBN-10): 0273694944
Paperback
Publishing year: 2005
Publisher: Financial Times Prent.Int
591 Pages
Weight: 1,178 kg
Language: eng/Englisch

Book in our database since 2007-06-28T05:33:45-04:00 (New York)
Detail page last modified on 2023-03-30T22:04:51-04:00 (New York)
ISBN/EAN: 9780273694946

ISBN - alternate spelling:
0-273-69494-4, 978-0-273-69494-6
Alternate spelling and related search-keywords:
Book author: tony proctor
Book title: essentials marketing research, how research

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