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Tourism: The Business of Travel - Cook, Roy A. / Yale, Laura J. / Marqua, Joseph J.
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Cook, Roy A. / Yale, Laura J. / Marqua, Joseph J.:

Tourism: The Business of Travel - used book

ISBN: 9780137147298

Written in a conversational style, this book views the industry from a business perspective--examining the management, marketing and finance issues most important to industry members. Cha… More...

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Roy A. Cook, Laura J. Yale, Joseph J. Marqua:

Tourism: The Business of Travel - Paperback

ISBN: 9780137147298

Prentice Hall. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex libr… More...

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Tourism: The Business of Travel - Roy A. Cook, Laura J. Yale, Joseph J. Marqua
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Roy A. Cook, Laura J. Yale, Joseph J. Marqua:
Tourism: The Business of Travel - Paperback

ISBN: 0137147295

[SR: 3502484], Taschenbuch, [EAN: 9780137147298], Prentice Hall, Prentice Hall, Book, [PU: Prentice Hall], Prentice Hall, 58253011, Tourismus & Gastronomie, 58235011, Industriezweige & Be… More...

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Cook D.B.A., Roy A.; Marqua, Joseph J.; Yale Ph.D. Emerita, Laura J.:
Tourism: the Business of Travel (4th Edition) - Paperback

2009, ISBN: 9780137147298

Paperback, D'occasion, bon état, USED-VARIOUS AMOUNTS OF WEAR-POSSIBLE HIGHLIGHTS-WE CANNOT GUARANTEE SUPPLEMENTS SUCH AS CD, ACCESS CODE, OR INFO TRAC., [PU: Prentice Hall]

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Cook D.B.A., Roy A.; Marqua, Joseph J.; Yale Ph.D. Emerita, Laura J.:
Tourism: the Business of Travel (4th Edition) - Paperback

2009, ISBN: 9780137147298

Paperback, Nouveau livre, NEW TEXTBOOK-SHIPS WITH EMAILED TRACKING., [PU: Prentice Hall]

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Tourism: The Business of Travel
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ISBN:

9780137147298


Written in a conversational style, this book views the industry from a business perspective--examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behavior, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students. This edition includes new chapters on technological innovations and sustainability issues and offers a view of today's tourism industry that is as interesting and multi-faceted as the field itself.

Details of the book - Tourism: The Business of Travel


EAN (ISBN-13): 9780137147298
ISBN (ISBN-10): 0137147295
Paperback
Publishing year: 2009
Publisher: Prentice Hall
414 Pages
Weight: 0,885 kg
Language: eng/Englisch

Book in our database since 2011-02-22T11:11:58-05:00 (New York)
Detail page last modified on 2023-07-03T10:29:01-04:00 (New York)
ISBN/EAN: 9780137147298

ISBN - alternate spelling:
0-13-714729-5, 978-0-13-714729-8
Alternate spelling and related search-keywords:
Book author: cook, roy
Book title: tourism, the business travel

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