2007, ISBN: 0061128988

[EAN: 9780061128981], Gebraucht, sehr guter Zustand, [PU: HarperBusiness], HARDCOVER, Jacket, Generation Ageless%u2014an authoritative and eye-opening look at the past, present, and futur… More...

[EAN: 9780061128981], Gebraucht, sehr guter Zustand, [PU: HarperBusiness], HARDCOVER, Jacket, Generation Ageless%u2014an authoritative and eye-opening look at the past, present, and future of Baby Boomers Think Baby Boomers are all alike? Think again. This dynamic generation is nearing the traditional age of retirement, but is in no mood to slow down. Learn how to market, sell to, do business with, or just understand this remarkable generation, from Yankelovich, Inc., the organization that knows them better than anyone else. Yankelovich actually coined the term "Baby Boomer" back in the late 1960s, when they first started collecting data on this influential generation. Now, more than thirty years later, they have the most complete information on Boomers ever assembled. And they have put it all together in this groundbreaking look at America's largest and most powerful generation. In Generation Ageless, Yankelovich president J. Walker Smith, Ph.D., and senior partner Ann Clurman, Boomers themselves, dig deep into what makes this generation tick. With fresh, original data and a wide-ranging look at everything about Boomers, they dissect Boomers into six major segments%u2014Straight Arrows, Due Diligents, Maximizers, Sideliners, Diss/Contenteds, and Re-Activists%u2014to provide new insights into the world's most talked-about generation. The results show key imperatives invaluable to anyone selling a product, service, or idea to this 78-million strong group. Boomers are the dominant generation in America. Their values and aspirations set the tone for everyone. Advances in medicine and health mean that this youth-obsessed generation is now focused on an everlasting prime of life. They are literally middle age%u2013less: holding onto their position at the top of the pyramid for as long as possible, and not fading away to their golden years. Today's fifty- and sixty-year-old Boomers are not eagerly anticipating lives of disengaged retirement. Instead, middle age%u2013less Boomers expect another twenty or thirty years of impact and influence%u2014albeit in a variety of ways reflective of a surfeit of agendas and ambitions they have yet to fulfill. Mylar protector included. Solid binding. Please note the image in this listing is a stock photo and may not match the covers of the actual item., Books<

2007, ISBN: 0061128988

Hardcover

[EAN: 9780061128981], Gebraucht, sehr guter Zustand, [PU: HarperBusiness], Jacket, Generation Ageless%u2014an authoritative and eye-opening look at the past, present, and future of Baby B… More...

[EAN: 9780061128981], Gebraucht, sehr guter Zustand, [PU: HarperBusiness], Jacket, Generation Ageless%u2014an authoritative and eye-opening look at the past, present, and future of Baby Boomers Think Baby Boomers are all alike? Think again. This dynamic generation is nearing the traditional age of retirement, but is in no mood to slow down. Learn how to market, sell to, do business with, or just understand this remarkable generation, from Yankelovich, Inc., the organization that knows them better than anyone else. Yankelovich actually coined the term "Baby Boomer" back in the late 1960s, when they first started collecting data on this influential generation. Now, more than thirty years later, they have the most complete information on Boomers ever assembled. And they have put it all together in this groundbreaking look at America's largest and most powerful generation. In Generation Ageless, Yankelovich president J. Walker Smith, Ph.D., and senior partner Ann Clurman, Boomers themselves, dig deep into what makes this generation tick. With fresh, original data and a wide-ranging look at everything about Boomers, they dissect Boomers into six major segments%u2014Straight Arrows, Due Diligents, Maximizers, Sideliners, Diss/Contenteds, and Re-Activists%u2014to provide new insights into the world's most talked-about generation. The results show key imperatives invaluable to anyone selling a product, service, or idea to this 78-million strong group. Boomers are the dominant generation in America. Their values and aspirations set the tone for everyone. Advances in medicine and health mean that this youth-obsessed generation is now focused on an everlasting prime of life. They are literally middle age%u2013less: holding onto their position at the top of the pyramid for as long as possible, and not fading away to their golden years. Today's fifty- and sixty-year-old Boomers are not eagerly anticipating lives of disengaged retirement. Instead, middle age%u2013less Boomers expect another twenty or thirty years of impact and influence%u2014albeit in a variety of ways reflective of a surfeit of agendas and ambitions they have yet to fulfill. Mylar protector included. Solid binding. Please note the image in this listing is a stock photo and may not match the covers of the actual item., Books<

1997, ISBN: 9780061128981

Hardcover

Pearson York Notes, 1997-07-04. Paperback. Good. Book is in good condition. Cover has some wear. Fingermarks present. Page discolouration present. Sloping spine. May be ideal for teache… More...

Pearson York Notes, 1997-07-04. Paperback. Good. Book is in good condition. Cover has some wear. Fingermarks present. Page discolouration present. Sloping spine. May be ideal for teachers or students., Pearson York Notes, 1997-07-04, 2.5, Pearson. Paperback. POOR. Noticeably used book. Heavy wear to cover. Pages contain marginal notes, underlining, and or highlighting. Possible ex library copy, with all the markings/stickers of that library. Accessories such as CD, codes, toys, and dust jackets may not be included., Pearson, 1, Paperback. Good., 2.5, Harper Business. Hardcover. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, will have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included., Harper Business, 2.5<

2007, ISBN: 9780061128981

Hard cover, This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes inc… More...

Hard cover, This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting/ writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and/or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you! , [PU: Harper Business]<

2007, ISBN: 9780061128981

Hardcover

New York, NY: Collins, 2007. 1st Edition 1st Printing. Hardcover. Very Good/No Jacket. Book is an Advanced Reading Copy/Proof. Book is in Very Good condition. Cover is clean with no mar… More...

New York, NY: Collins, 2007. 1st Edition 1st Printing. Hardcover. Very Good/No Jacket. Book is an Advanced Reading Copy/Proof. Book is in Very Good condition. Cover is clean with no marks or stains. Binding is tight, edges are square, corners are sharp. Pages are clean with no writing or highlighting. Book shows general shelf wear throughout. A Great Copy! An Awesome Buy!, Collins, 2007, 3<