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Capitalizing on the Curse: The Business of Menstruation - Elizabeth Arveda Kissling
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Elizabeth Arveda Kissling:

Capitalizing on the Curse: The Business of Menstruation - hardcover

ISBN: 158826310X

[SR: 4241141], Hardcover, [EAN: 9781588263100], Lynne Rienner Pub, Lynne Rienner Pub, Book, [PU: Lynne Rienner Pub], Lynne Rienner Pub, Although a regular occurrence for millions of women, menstruation is typically represented in US culture as an illness or a shameful episode - to the benefit of an entire industry. Elizabeth Kissling reveals how corporations capitalize on long-standing negative attitudes about menses to sell solutions for nonexistent problems. The commercialization of menstruation, Kissling acknowledges, has in many ways been positive: women embrace readily available, reasonably priced, and easy-to-use products with good reason. But it has also been one of the worst things to happen to women. Documenting how industry advertising portrays women as "the weaker sex," Kissling explores the profound gender bias inherent in - and reinforced by - the business of menstruation., 2607, Corporate Finance, 10020677011, Private Equity, 10020678011, Valuation, 10020679011, Venture Capital, 2604, Finance, 3, Business & Money, 1000, Subjects, 283155, Books, 11232, Social Sciences, 3048861, Children's Studies, 13022421, Communication & Media Studies, 11005, Criminology, 11244, Customs & Traditions, 11247, Demography, 10555, Disaster Relief, 11251, Emigration & Immigration, 11256, Folklore & Mythology, 11258, Gender Studies, 11270, Gerontology, 10775, Holidays, 11272, Human Geography, 69845, Library & Information Science, 11986, Linguistics, 11274, Methodology, 16233621, Museum Studies & Museology, 11276, Philanthropy & Charity, 4556, Popular Culture, 11280, Pornography, 10576, Poverty, 11282, Reference, 11284, Research, 11286, Social Work, 11298, Specific Demographics, 11324, Urban Planning & Development, 3825161, Violence in Society, 3377866011, Politics & Social Sciences, 1000, Subjects, 283155, Books, 11325, Women's Studies, 271632011, Abortion & Birth Control, 11332, Feminist Theory, 11336, History, 11388, Motherhood, 11344, Women Writers, 3377866011, Politics & Social Sciences, 1000, Subjects, 283155, Books, 468220, Business & Finance, 491564, Accounting, 684243011, Banking, 491578, Business Communication, 684244011, Business Development, 491580, Business Ethics, 491506, Business Law, 491584, Economics, 684245011, Entrepreneurship, 491594, Finance, 491602, Human Resources, 684246011, International Business, 684247011, Investments & Securities, 684248011, Management, 491624, Marketing, 684249011, Real Estate, 684250011, Sales, 465600, New, Used & Rental Textbooks, 2349030011, Specialty Boutique, 283155, Books, 491458, Gender Studies, 468214, Social Sciences, 465600, New, Used & Rental Textbooks, 2349030011, Specialty Boutique, 283155, Books

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Capitalizing on the Curse: The Business of Menstruation - Elizabeth Arveda Kissling
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Elizabeth Arveda Kissling:

Capitalizing on the Curse: The Business of Menstruation - hardcover

ISBN: 158826310X

[SR: 4241141], Hardcover, [EAN: 9781588263100], Lynne Rienner Pub, Lynne Rienner Pub, Book, [PU: Lynne Rienner Pub], Lynne Rienner Pub, Although a regular occurrence for millions of women, menstruation is typically represented in US culture as an illness or a shameful episode - to the benefit of an entire industry. Elizabeth Kissling reveals how corporations capitalize on long-standing negative attitudes about menses to sell solutions for nonexistent problems. The commercialization of menstruation, Kissling acknowledges, has in many ways been positive: women embrace readily available, reasonably priced, and easy-to-use products with good reason. But it has also been one of the worst things to happen to women. Documenting how industry advertising portrays women as "the weaker sex," Kissling explores the profound gender bias inherent in - and reinforced by - the business of menstruation., 2607, Corporate Finance, 10020677011, Private Equity, 10020678011, Valuation, 10020679011, Venture Capital, 2604, Finance, 3, Business & Money, 1000, Subjects, 283155, Books, 11232, Social Sciences, 3048861, Children's Studies, 13022421, Communication & Media Studies, 11005, Criminology, 11244, Customs & Traditions, 11247, Demography, 10555, Disaster Relief, 11251, Emigration & Immigration, 11256, Folklore & Mythology, 11258, Gender Studies, 11270, Gerontology, 10775, Holidays, 11272, Human Geography, 69845, Library & Information Science, 11986, Linguistics, 11274, Methodology, 16233621, Museum Studies & Museology, 11276, Philanthropy & Charity, 4556, Popular Culture, 11280, Pornography, 10576, Poverty, 11282, Reference, 11284, Research, 11286, Social Work, 11298, Specific Demographics, 11324, Urban Planning & Development, 3825161, Violence in Society, 3377866011, Politics & Social Sciences, 1000, Subjects, 283155, Books, 11325, Women's Studies, 271632011, Abortion & Birth Control, 11332, Feminist Theory, 11336, History, 11388, Motherhood, 11344, Women Writers, 3377866011, Politics & Social Sciences, 1000, Subjects, 283155, Books, 468220, Business & Finance, 491564, Accounting, 684243011, Banking, 491578, Business Communication, 684244011, Business Development, 491580, Business Ethics, 491506, Business Law, 491584, Economics, 684245011, Entrepreneurship, 491594, Finance, 491602, Human Resources, 684246011, International Business, 684247011, Investments & Securities, 684248011, Management, 491624, Marketing, 684249011, Real Estate, 684250011, Sales, 465600, New, Used & Rental Textbooks, 2349030011, Specialty Boutique, 283155, Books, 491458, Gender Studies, 468214, Social Sciences, 465600, New, Used & Rental Textbooks, 2349030011, Specialty Boutique, 283155, Books

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Capitalizing on the Curse: The Business of Menstruation - Elizabeth Arveda Kissling
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Elizabeth Arveda Kissling:
Capitalizing on the Curse: The Business of Menstruation - hardcover

ISBN: 158826310X

Gebundene Ausgabe, [EAN: 9781588263100], Lynne Rienner Publishers Inc, Lynne Rienner Publishers Inc, Book, [PU: Lynne Rienner Publishers Inc], Lynne Rienner Publishers Inc, 58229011, Unternehmensfinanzierung, 58227011, Finanzwesen, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher, 69108011, Sozialwissenschaften, 69109011, Anthropologie, 56779011, Archäologie, 69165011, Besondere Gruppen, 69180011, Bibliotheks- & Informationswissenschaften, 69119011, Bräuche & Traditionen, 1321878031, Demographie, 65292011, Diskriminierung & Rassismus, 1321879031, Emigration & Immigration, 69122011, Folklore & Mythologie, 69135011, Forschung, 69123011, Frauen- & Geschlechterforschung, 69129011, Gerontologie, 69178011, Gewalt in der Gesellschaft, 69130011, Humangeographie, 69177011, Kindheitsforschung, 69272011, Linguistik, 69179011, Medienwissenschaften, 1321880031, Methodik, 1321881031, Nachschlagewerke, 69132011, Philanthropie & Wohltätigkeit, 69214011, Philosophie, 69216011, Politikwissenschaften, 64591011, Popkultur, 69133011, Pornographie, 69136011, Sozialarbeit, 69137011, Soziologie, 69176011, Statistik, 69028011, Sachbücher, 54071011, Genres, 52044011, Fremdsprachige Bücher, 69286011, Frauenforschung, 69028011, Sachbücher, 54071011, Genres, 52044011, Fremdsprachige Bücher

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2006, ISBN: 9781588263100

ID: 9781588263100

Capitalizing on the Curse: Hardback: Lynne Rienner Publishers Inc: 9781588263100: 15 May 2006: Reveals how corporations capitalize on long-standing negative attitudes about menses to sell solutions for nonexistent problems. Documenting how industry advertising portrays women as "the weaker sex," the author explores the profound gender bias inherent in - and reinforced by - the business of menstruation. Kissling (communication and women's studies, Eastern Washington U.) reveals how corporations capitalize on long-standing negative attitudes about menses to sell solutions for nonexistent problems. Although she concedes that some of the commercialization has had beneficial results, she concludes that marketing "feminine products" is one of the worst things to happen to women. Documenting the way advertising portrays women as the weaker sex, Kissling explores the gender bias inherent in, and enforced by, the business of menstruation. Annotation ©2006 Book News, Inc, Portland, OR (booknews.com) Gender Studies: Women, , , , Capitalizing on the Curse, Elizabeth Arveda Kissling, 9781588263100, Lynne Rienner Publishers Inc, , , , ,

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Capitalizing on the Curse: The Business of Menstruation - Kissling, Elizabeth Arveda
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Kissling, Elizabeth Arveda:
Capitalizing on the Curse: The Business of Menstruation - hardcover

ISBN: 9781588263100

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Details of the book
Capitalizing on the Curse: The Business of Menstruation
Author:

Elizabeth Arveda Kissling

Title:

Capitalizing on the Curse: The Business of Menstruation

ISBN:

158826310X

Although a regular occurrence for millions of women, menstruation is typically represented in US culture as an illness or a shameful episode - to the benefit of an entire industry. Elizabeth Kissling reveals how corporations capitalize on long-standing negative attitudes about menses to sell solutions for nonexistent problems. The commercialization of menstruation, Kissling acknowledges, has in many ways been positive: women embrace readily available, reasonably priced, and easy-to-use products with good reason. But it has also been one of the worst things to happen to women. Documenting how industry advertising portrays women as "the weaker sex," Kissling explores the profound gender bias inherent in - and reinforced by - the business of menstruation.

Details of the book - Capitalizing on the Curse: The Business of Menstruation


EAN (ISBN-13): 9781588263100
ISBN (ISBN-10): 158826310X
Hardcover
Publishing year: 2006
Publisher: Lynne Rienner Publishers Inc

Book in our database since 30.05.2007 23:29:48
Book found last time on 01.01.2017 18:15:56
ISBN/EAN: 158826310X

ISBN - alternate spelling:
1-58826-310-X, 978-1-58826-310-0

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