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Book, Albert C.; Schick, C. Dennis:

Fundamentals Of Copy Layout - hardcover

1997, ISBN: 0844230227

[EAN: 9780844230221], [PU: McGraw-Hill], All orders ship by next business day! This is a used hardcover book. Pages have no markings and has some wear. Dust jacket is included and has wea… More...

Shipping costs: EUR 74.04 Red's Corner, Tucker, GA, U.S.A. [64866384] [Rating: 5 (von 5)]
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Book, Albert C.; Schick, C. Dennis:

Fundamentals Of Copy & Layout - hardcover

1997, ISBN: 0844230227

[EAN: 9780844230221], Gebraucht, guter Zustand, [PU: McGraw-Hill], Shipping daily worldwide from the USA. Used books have different signs of use and might not include supplemental materia… More...

NOT NEW BOOK. Shipping costs: EUR 9.31 Irish Booksellers, Portland, ME, U.S.A. [57531671] [Rating: 5 (von 5)]
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C. Dennis Schick; Albert C. Book:
Fundamentals Of Copy & Layout - hardcover

1997

ISBN: 0844230227

[EAN: 9780844230221], Gebraucht, [PU: McGraw-Hill Companies, The], Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less… More...

NOT NEW BOOK. Shipping costs: EUR 12.82 ThriftBooks-Dallas, Dallas, TX, U.S.A. [54448258] [Rating: 5 (von 5)]
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Albert C. Book; C. Dennis Schick:
Fundamentals Of Copy & Layout - hardcover

1997, ISBN: 9780844230221

McGraw-Hill, 1997-01-11. Hardcover. Used: Good., McGraw-Hill, 1997-01-11, 2.5

Shipping costs: EUR 19.62 Ergodebooks
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Book, Albert C., Schick, C. Dennis:
Fundamentals Of Copy & Layout - hardcover

1997, ISBN: 0844230227

[EAN: 9780844230221], [PU: McGraw-Hill], Books

Shipping costs: EUR 44.43 The Book Spot, Sioux Falls, SD, U.S.A. [1480660] [Rating: 5 (von 5)]

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Bibliographic data of the best matching book

Details of the book
Fundamentals of Copy & Layout

Here's all you need to write and design effective, powerful advertising for all forms of media. Fundamentals of Copy & Layout tells you "why to do it" and "how to do it."' It's practical, it's current; and it's comprehensive. CREATIVE PHILOSOPHIES Fairfax Cone; William Bernbach; Leo Burnett; Don Schultz; Rosser Reeves; David Ogilvy; Jack Trout; Susan Gillette COPY Researching the Ad; Preparing the Ad; Writing the Ad; The Headline; Copyediting; Copyfitting LAYOUT Elements; Materials; Illustration; Organization; Typography; The Finished Product PRINT MEDIA Newspapers; Classified; Consumer Magazines; Business Publications; Direct Response; Direct Mail; Outdoor; Transit; Specialty; Yellow Pages BROADCAST MEDIA Radio; Television INTERACTIVE MEDIA Let the authors' 40 years' experience in copywriting, teaching, consulting, and account management show you how to create better ads. Fundamentals of Copy & Layout is must reading for students and practitioners alike.

Details of the book - Fundamentals of Copy & Layout


EAN (ISBN-13): 9780844230221
ISBN (ISBN-10): 0844230227
Hardcover
Publishing year: 1997
Publisher: NTC Publishing Group,U.S.

Book in our database since 2007-05-27T13:48:24-04:00 (New York)
Detail page last modified on 2023-09-10T01:37:49-04:00 (New York)
ISBN/EAN: 0844230227

ISBN - alternate spelling:
0-8442-3022-7, 978-0-8442-3022-1
Alternate spelling and related search-keywords:
Book author: albert schick
Book title: fundamental, fundamentals layout


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