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Competing in Emerging Markets - Merchant, Hemant
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Merchant, Hemant:
Competing in Emerging Markets - used book

ISBN: 9780415399500

ID: 1324504

Given the increasing prominence of Emerging markets, a sophisticated understanding of their perils and promises is crucial to the growth of companies, including those from within Emerging markets themselves. Thus, it is surprising that, in their quest to train managers, only a few academic institutions currently provide a systematic forum to generate a superior understanding of this important economic event. This groundbreaking book provides an essential set of readings and case studies that will facilitate a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in these markets, and about the role of sophisticated but (usually) poorly-serving Western theories and ideas regarding competition and competitive traps and successes. Although the book is intended primarily for Emerging markets courses, it can also be used for various other courses in International management or International strategy. It explores the following themes: The strategic and operational challenges companies face while competing in these relatively new (and, therefore, generally unfamiliar) markets The imperative to generate creative solutions in response to idiosyncratic challenges posed by Emerging markets Competing in Emerging Markets emphasizes both the unique challenges facing corporate managers who operate (or intend to operate) in Emerging markets, and the ways in which managers can efficiently and effectively respond to these competitive challenges. As one of the first comprehensive texts on this subject, Competing in Emerging Markets is certain to become a standard in the field. The case studies included in this book all have detailed teaching notes which are available to instructors who adopt the book for their courses. For these and other resources, log on to the book's companion website at www.routledge.com/textbooks/9780415399500. Competing in Emerging Markets Merchant, Hemant, Routledge

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Competing in Emerging Markets: Cases and Readings
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Competing in Emerging Markets: Cases and Readings - Paperback

2007, ISBN: 0415399505

ID: 14097416346

[EAN: 9780415399500], [PU: Routledge], Business & Economics|Small Business, Business & Economics, This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Summary: CASE STUDIES 1. Dell's Dilemma in Brazil: Negotiating at the State Level; 2. Kmart de Mexico; 3. Unicord PLC: The Bumble Bee Acquisition; 4. Nora-Sakari: A Proposed JV In Malaysia (Revised); 5. Red Star China (A): Discovering the Essence of Guanxi ; 6. Hero Honda (India) Ltd.: Is it 'Honda' that makes it a 'Hero'?; 7. Strategic Crossroads At Mitav: Hungary's Telecommunications Powerhouse; 8. Managing Pibrex Russia (A): New Crisis, Old Grievances; 9. Olly Racela In Bangkok READINGS 10. Distance Still Matters: The Hard Reality of Global Expansion; 11. Strategy Under Uncertainty; 12. Harnessing the Science of Persuasion; 13. Achieving Business Success in Confucian Societies: The Importance of Guanxi (Connections); 14. The Role of Family Conglomerates in Emerging Markets: What Western Companies Should Know; 15. Transferring Management Knowledge to Russia: A Culturally Based Approach

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Competing in Emerging Markets Cases & Readings - Hemant Merchant
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Hemant Merchant:
Competing in Emerging Markets Cases & Readings - Paperback

2007, ISBN: 0415399505

ID: 20299788168

[EAN: 9780415399500], Gebraucht, schlechter Zustand, [PU: Routledge, United Kingdom], Business & Economics|Small Business, Business & Economics, TRADE PAPERBACK Legendary independent bookstore online since 1994. Reliable customer service and no-hassle return policy. History and Social Science>Economics>General. Book: USED, Poor. Bookseller Inventory # 17978041539950002

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Competing in Emerging Markets: Cases and Readings [Paperback]
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Competing in Emerging Markets: Cases and Readings [Paperback] - Paperback

ISBN: 0415399505

ID: 12893646248

[EAN: 9780415399500], Tweedehands, als nieuw, [SC: 3.99], Book in LIKE NEW condition. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed., [PU: Routledge]

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Competing in Emerging Markets - Hemant Merchant
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Hemant Merchant:
Competing in Emerging Markets - Paperback

2007, ISBN: 9780415399500

ID: 7867891

Softcover, Buch, [PU: Routledge]

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Details of the book
Competing in Emerging Markets

Provides a set of readings and case studies that facilitate a fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in emerging markets. This book emphasizes the challenges facing corporate managers who operate in emerging markets, and the ways in which managers can respond to these competitive challenges.

Details of the book - Competing in Emerging Markets


EAN (ISBN-13): 9780415399500
ISBN (ISBN-10): 0415399505
Paperback
Publishing year: 2007
Publisher: ROUTLEDGE CHAPMAN & HALL
276 Pages
Weight: 0,263 kg
Language: eng/Englisch

Book in our database since 29.06.2007 17:22:58
Book found last time on 28.07.2017 12:30:56
ISBN/EAN: 0415399505

ISBN - alternate spelling:
0-415-39950-5, 978-0-415-39950-0


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