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Type and Image : The Language of Graphic Design by Philip B. Meggs - Philip B. Meggs
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Type and Image : The Language of Graphic Design by Philip B. Meggs - used book

ISBN: 9780442011659

Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with tho… More...

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Philip B. Meggs:

Type and Image: The Language of Graphic Design - Paperback

ISBN: 9780442011659

Van Nostrand Reinhold. Paperback. POOR. Noticeably used book. Heavy wear to cover. Pages contain marginal notes, underlining, and or highlighting. Possible ex library copy, with all the… More...

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Meggs, Philip B.:
Type and Image: The Language of Graphic Design - Paperback

1992

ISBN: 0442011652

[EAN: 9780442011659], Gebraucht, guter Zustand, [PU: Van Nostrand Reinhold], Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wea… More...

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Meggs, Philip B.:
Type and Image: The Language of Graphic Design - Paperback

1992, ISBN: 0442011652

[EAN: 9780442011659], Used, good, [PU: Van Nostrand Reinhold], Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain… More...

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Meggs, Philip B.:
Type and Image: The Language of Graphic Design - Paperback

1992, ISBN: 9780442011659

Van Nostrand Reinhold, 1992-01-01. Paperback. Good. 0.6000 in x 10.9000 in x 8.5000 in. This is a used book in good condition and may show some signs of use or wear ., Van Nostrand Rein… More...

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Type and Image: The Language of Graphic Design
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ISBN:

0442011652


Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design-- sings, symbols, words, pictures, and supporting forms--are analyzed and explained. Graphic design's ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America's outstanding graphic designers, and keen insights in Type and Image.

Details of the book - Type and Image: The Language of Graphic Design


EAN (ISBN-13): 9780442011659
ISBN (ISBN-10): 0442011652
Paperback
Publishing year: 1992
Publisher: Van Nostrand Reinhold

Book in our database since 2008-04-04T17:41:10-04:00 (New York)
Detail page last modified on 2024-03-19T06:05:52-04:00 (New York)
ISBN/EAN: 0442011652

ISBN - alternate spelling:
0-442-01165-2, 978-0-442-01165-9
Alternate spelling and related search-keywords:
Book author: meggs
Book title: language image, the language images, graphic design second language, type, graphic design 1890 1959

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