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The Truth about IKEA - Johan Stenebo
book is out-of-stock
(*)
Johan Stenebo:

The Truth about IKEA - new book

ISBN: 9781906142919

ID: 9781906142919

The Secret Success of the World's most Popular Furniture Brand How did IKEA become the world& #8217 s largest design brand, as popular as Lego, CocaCola and Nike Privately held by one of the world& #8217 s richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporation& #8217 s ruthless rise to the top. Revealing IKEA& #8217 s daring and unique business model, he covers the leadership of IKEA& #8217 s founder Ingvar Kamprad, with whom he worked closely, and IKEA& #8217 s resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad.& #8216 Merciless.& #8217 Independent The Truth about IKEA: How did IKEA become the world& #8217 s largest design brand, as popular as Lego, CocaCola and Nike Privately held by one of the world& #8217 s richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporation& #8217 s ruthless rise to the top. Revealing IKEA& #8217 s daring and unique business model, he covers the leadership of IKEA& #8217 s founder Ingvar Kamprad, with whom he worked closely, and IKEA& #8217 s resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad.& #8216 Merciless.& #8217 Independent BUSINESS & ECONOMICS / Management, Gibson Square

New book Rheinberg-Buch.de
Ebook, Englisch, Neuware Shipping costs:Ab 20¤ Versandkostenfrei in Deutschland, Sofort lieferbar, DE. (EUR 0.00)
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(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
The Truth about IKEA - Johan Stenebo
book is out-of-stock
(*)

Johan Stenebo:

The Truth about IKEA - new book

ISBN: 9781906142919

ID: 9781906142919

The Secret Success of the World's most Popular Furniture Brand How did IKEA become the world’ s largest design brand, as popular as Lego, CocaCola and Nike Privately held by one of the world’ s richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporation’ s ruthless rise to the top. Revealing IKEA’ s daring and unique business model, he covers the leadership of IKEA’ s founder Ingvar Kamprad, with whom he worked closely, and IKEA’ s resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad.‘ Merciless.’ Independent The Truth about IKEA: How did IKEA become the world’ s largest design brand, as popular as Lego, CocaCola and Nike Privately held by one of the world’ s richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporation’ s ruthless rise to the top. Revealing IKEA’ s daring and unique business model, he covers the leadership of IKEA’ s founder Ingvar Kamprad, with whom he worked closely, and IKEA’ s resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad.‘ Merciless.’ Independent BUSINESS & ECONOMICS / Management, Gibson Square

New book Rheinberg-Buch.de
Ebook, Englisch, Neuware Shipping costs:Ab 20¤ Versandkostenfrei in Deutschland, Sofort lieferbar, DE. (EUR 0.00)
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Truth about IKEA - Johan Stenebo
book is out-of-stock
(*)
Johan Stenebo:
Truth about IKEA - new book

ISBN: 9781906142919

ID: 9781906142919

The Secret Success of the World's most Popular Furniture Brand How did IKEA become the world’ s largest design brand, as popular as Lego, CocaCola and Nike Privately held by one of the world’ s richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporation’ s ruthless rise to the top. Revealing IKEA’ s daring and unique business model, he covers the leadership of IKEA’ s founder Ingvar Kamprad, with whom he worked closely, and IKEA’ s resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad.‘ Merciless.’ Independent Truth about IKEA: How did IKEA become the world’ s largest design brand, as popular as Lego, CocaCola and Nike Privately held by one of the world’ s richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporation’ s ruthless rise to the top. Revealing IKEA’ s daring and unique business model, he covers the leadership of IKEA’ s founder Ingvar Kamprad, with whom he worked closely, and IKEA’ s resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad.‘ Merciless.’ Independent, Gibson Square

New book Rheinberg-Buch.de
Ebook, Englisch, Neuware Shipping costs:Ab 20¤ Versandkostenfrei in Deutschland, Sofort lieferbar, DE. (EUR 0.00)
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Truth About Ikea - Gibson Square
book is out-of-stock
(*)
Gibson Square:
Truth About Ikea - new book

2010, ISBN: 9781906142919

ID: 10278216

How did IKEA become the worlds largest design brand, as popular as LEGO, CocaCola and Nike? Privately held by one of the worlds richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year? In this candid analysis, former IKEA top director Johan Stenebo. How did IKEA become the worlds largest design brand, as popular as LEGO, CocaCola and Nike? Privately held by one of the worlds richest men, the company is renowned for its secrecy. How did the company transform itself from one rural Swedish store to a global behemoth with a turnover of $30 billion and 700 million visitors a year? In this candid analysis, former IKEA top director Johan Stenebo writes for the first time about the corporations ruthless rise to the top. Revealing IKEAs daring and unique business model, he covers the leadership of IKEAs founder Ingvar Kamprad, with whom he worked closely, and IKEAs resourceful ways of brand management using companies like Greenpeace and WWF to cover environmental issues, as well as its challenging future without Kamprad. Merciless. Independent eBooks, , Truth About Ikea~~EBook~~9781906142919~~Johan Stenebo, , Truth About Ikea, Johan Stenebo, 9781906142919, Gibson Square, 11/25/2010, , , , Gibson Square

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The Truth about IKEA: The Secret Success of the World's most Popular Furniture Brand - Johan Stenebo
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Johan Stenebo:
The Truth about IKEA: The Secret Success of the World's most Popular Furniture Brand - used book

2010, ISBN: 9781906142919

ID: 9781906142919

Johan Stenebo, NOOK Book (eBook), English-language edition, Pub by Gibson Square on 11-25-2010 EBooks, Books~~Business & Economics~~Management, The-Truth-about-Ikea~~Stenebo, 999999999, The Truth about IKEA: The Secret Success of the World's most Popular Furniture Brand, Johan Stenebo, 1906142912, Gibson Square, , , , , Gibson Square

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Details of the book
The Truth about IKEA
Author:

Stenebo, Johan

Title:

The Truth about IKEA

ISBN:

9781906142919

Details of the book - The Truth about IKEA


EAN (ISBN-13): 9781906142919
Publishing year: 2010
Publisher: Gibson Square

Book in our database since 12.11.2007 06:59:32
Book found last time on 12.09.2016 16:57:07
ISBN/EAN: 9781906142919

ISBN - alternate spelling:
978-1-906142-91-9

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