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Understanding the Media - Devereux, Eoin
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Devereux, Eoin:

Understanding the Media - used book

ISBN: 9780761954835

ID: 2904414

An interesting book to read, written in a simple and transparent style and interlaced with topical, up-to-date examples of media events' - "Journal of Educational Media " Eoin Devereux has provided an exceptionally lucid and well organised introduction for students, which keeps a clear eye on the social context of the mass media, and deploys a range of examples and practical exercises to help them find their way through this complex but fascinating field of study. The book includes a very helpful and well chosen set of exemplary readings, and clear guidance on further reading and activities. The package as a whole is an invaluable introduction to any student trying to get to grips with the social study of the mass media' - "Professor Peter Golding, Loughborough University " Eoin Devereux's book Understanding the Media will be welcomed with relief by students and teachers in Media and Communication studies. Undergraduates are often very media savvy and have an intuitive mastery of their symbolic environment. Analytic understanding, however, is another story and that is precisely what this book offers. Devereux takes the students on a reading tour through production, text and reception asking them to bring their own knowledge along' - "Liesbet van Zoonen, University of Amsterdam " Understanding the Media introduces key theoretical issues in media analysis and encourages students to use case studies to examine their own personal media use and exposure. Devereux applies a model of media analysis that gives equal weight to the production, content and reception of media texts. A particular emphasis is placed on understanding the mass media in a social context, and readers are invited to engage with a variety of questions about the increasingly complex mediascape in which we live our everyday lives. Devereux uses examples from both old' and new' media, and draws upon illustrative materials from diverse geographical territories. He provides an accessible and valuable resource for undergraduate media students, which will also enable them to develop a critical interest in the study and analysis of the mass media. Each chapter contains concise summaries, exercises, extracts from experts in the field, model exam and essay questions, as well as directions for further reading and research. This practical dimension to Understanding the Media will ensure that the book appeals to both teachers and students of the media in the 21st Century. Understanding the Media Devereux, Eoin, Sage Publications (CA)

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Understanding the Media - Eoin Devereux
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Eoin Devereux:

Understanding the Media - Paperback

1995, ISBN: 9780761954835

ID: 778777640

William C Brown Pub, 1995-01-01. Paperback. Very Good. Book in 'Good' Condition and will show signs of use, and may contain writing, underlining, &/or highlighting within. All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS - Get Bombed!This is the U.S. student edition as pictured unless otherwise stated., William C Brown Pub, 1995-01-01, Sage Publications Ltd. Used - Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!, Sage Publications Ltd

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Understanding the Media - Eoin Devereux
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Eoin Devereux:
Understanding the Media - Paperback

2003

ISBN: 9780761954835

ID: 12191058460

Trade paperback, Gebraucht, guter Zustand, Former Library book. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy!, [PU: Sage Publications Ltd]

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Understanding the Media - Eoin Devereux
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Eoin Devereux:
Understanding the Media - Paperback

2003, ISBN: 9780761954835

ID: 825061839

Sage Publications Ltd, 2003. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy., Sage Publications Ltd, 2003

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Understanding the Media - Eoin Devereux
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Eoin Devereux:
Understanding the Media - used book

ISBN: 9780761954835

ID: 711003451

Sage Publications Ltd. Used - Good. Former Library book. Shows some signs of wear, and may have some markings on the inside., Sage Publications Ltd

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Details of the book
Understanding the Media
Author:

Devereux, Eoin

Title:

Understanding the Media

ISBN:

9780761954835

`An interesting book to read, written in a simple and transparent style and interlaced with topical, up-to-date examples of media events' - Journal of Educational Media</p> <p></p> <p>`Eoin Devereux has provided an exceptionally lucid and well organised introduction for students, which keeps a clear eye on the social context of the mass media, and deploys a range of examples and practical exercises to help them find their way through this complex but fascinating field of study. The book includes a very helpful and well chosen set of exemplary readings, and clear guidance on further reading and activities. The package as a whole is an invaluable introduction to any student trying to get to grips with the social study of the mass media' - Professor Peter Golding, Loughborough University</p> <p></p> <p>`Eoin Devereux's book Understanding the Media will be welcomed with relief by students and teachers in Media and Communication studies. Undergraduates are often very media savvy and have an intuitive mastery of their symbolic environment. Analytic understanding, however, is another story and that is precisely what this book offers. Devereux takes the students on a reading tour through production, text and reception asking them to bring their own knowledge along' - Liesbet van Zoonen, University of Amsterdam</p> <p></p> <p>Understanding the Media introduces key theoretical issues in media analysis and encourages students to use case studies to examine their own personal media use and exposure. Devereux applies a model of media analysis that gives equal weight to the production, content and reception of media texts.</p> <p></p> <p>A particular emphasis is placed on understanding the mass media in a social context, and readers are invited to engage with a variety of questions about the increasingly complex mediascape in which we live our everyday lives.</p> <p></p> <p>Devereux uses examples from both `old' and `new' media, and draws upon illustrative materials from diverse geographical territories. He provides an accessible and valuable resource for undergraduate media students, which will also enable them to develop a critical interest in the study and analysis of the mass media.</p> <p></p> <p>Each chapter contains concise summaries, exercises, extracts from experts in the field, model exam and essay questions, as well as directions for further reading and research. This practical dimension to Understanding the Media will ensure that the book appeals to both teachers and students of the media in the 21st Century.

Details of the book - Understanding the Media


EAN (ISBN-13): 9780761954835
ISBN (ISBN-10): 076195483X
Hardcover
Paperback
Publishing year: 2003
Publisher: Sage Publications Ltd

Book in our database since 06.04.2007 11:06:41
Book found last time on 25.10.2016 14:21:01
ISBN/EAN: 9780761954835

ISBN - alternate spelling:
0-7619-5483-X, 978-0-7619-5483-5

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