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Mobile for Good: A How-To Fundraising Guide for Nonprofits: A How-To Fundraising Guide for Nonprofits Heather Mansfield Author - new book
ISBN: 9780071825276
Even if you can only invest 5 staff hours and a mobile and social media budget of $1,000 annually, your nonprofit must invest in mobile and social media. -- Heather Mansfield Mobile devi… More...
Even if you can only invest 5 staff hours and a mobile and social media budget of $1,000 annually, your nonprofit must invest in mobile and social media. -- Heather Mansfield Mobile devices are fast becoming the #1 means of digital communication. If you want a sustainable future for your nonprofit, you need to have a strong presence on prospective donors' tablets and smartphones. Statistics prove that the most successful online fundraising campaigns are those designed for portable devices--from 2-inch smartphone screens to 17-inch laptops. In this groundbreaking book, social media pioneer Heather Mansfield offers everything you need to know to conceptualize, build, and maintain a mobile and social fundraising strategy to dramatically increase donations. In Mobile for Good, Mansfield takes you step by step through the entire process. Learn how to: Master your mobile fundraising strategy Create a strategic plan flexible enough to handle changes in technology Design a website and emails that work on both mobile devices and computers Choose the best mobile and online tools based on your budget and your donor demographics Build a system that tracks, evaluates, and reports campaign results Maximize the potential of Facebook, Twitter, LinkedIn, and other sites Whether your goal is to raise more funds online, launch a new program, or increase your capacity to maintain current operations, creating and executing a mobile and social media strategy is a small investment that packs a big punch. Apply the lessons of Mobile for Good, and your organization can and will raise more funds than ever. ADVANCE PRAISE FOR MOBILE FOR GOOD: If I want to know what's trending, research current best practices, or discover new tools relevant to nonprofit technology, Heather Mansfield's blog Nonprofit Tech for Good and her books are always my top references. -- Viviana Pagán-Muñiz, Digital Marketing Director, SOS Children's Villages—USA Social Media for Social Good and her blog Nonprofit Tech for Good have been my primary resources for learning how to communicate Indian conservation issues on a global scale. Thanks to Heather Mansfield's advice, we’ve been able to build an international brand from our tiny corner of the world. -- Vinay Datla, Director of Communications, Wildlife SOS—India Heather Mansfield's @NonprofitOrgs online accounts have become my go-to resource for connecting with other nonprofits as well as staying informed with the latest trends in mobile and social media. Her insightful and practical advice helped WITNESS understand the need for transparency in our mobile and social media strategies. -- Marianna Moneymaker, Digital Engagement/Production Coordinator, WITNESS Heather Mansfield's invaluable webinars and recommendations have helped us grow into one of the most effective social media users in the national aging advocacy network. We anticipate even greater growth in the future by applying the best practices offered in Mobile for Good. -- Pamela Tainter Causey, Director of Communications, National Committee to Preserve Social Security and Medicare Through a partnership with Heather Mansfield, we have been able to provide mobile and social media training to more than 500 NGOs throughout the Asia Pacific region. Her knowledge of mobile and social media best practices, her ability to tailor her presentations to address the different needs of NGOs in various countries, and her practical and well-thought-out strategies have made her trainings invaluable in our commitment to help build the technological capacity of NGOs. -- Clair Deevy, Citizenship Lead, Microsoft Citizenship Asia Pacific Digital Content>E-books>Business>Management & Motivation>Mgt,Leadership, McGraw Hill LLC Digital >16<
new in stock. Shipping costs:zzgl. Versandkosten., plus shipping costs
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Kim Zoller:
Mobile for Good: A How-To Fundraising Guide for Nonprofits : A How-To Fundraising Guide for Nonprofits
- new bookISBN: 9780071825276
"Even if you can only invest 5 staff hours and a mobile and social media budget of $1,000 annually, your nonprofit must invest in mobile and social media." -- Heather MansfieldMobile devi… More...
"Even if you can only invest 5 staff hours and a mobile and social media budget of $1,000 annually, your nonprofit must invest in mobile and social media." -- Heather MansfieldMobile devices are fast becoming the #1 means of digital communication. If you want a sustainable future for your nonprofit, you need to have a strong presence on prospective donors' tablets and smartphones.Statistics prove that the most successful online fundraising campaigns are those designed for portable devices--from 2-inch smartphone screens to 17-inch laptops. In this groundbreaking book, social media pioneer Heather Mansfield offers everything you need to know to conceptualize, build, and maintain a mobile and social fundraising strategy to dramatically increase donations. In Mobile for Good, Mansfield takes you step by step through the entire process. Learn how to:Master your mobile fundraising strategyCreate a strategic plan flexible enough to handle changes in technologyDesign a website and emails that work on both mobile devices and computersChoose the best mobile and online tools based on your budget and your donor demographicsBuild a system that tracks, evaluates, and reports campaign resultsMaximize the potential of Facebook, Twitter, LinkedIn, and other sitesWhether your goal is to raise more funds online, launch a new program, or increase your capacity to maintain current operations, creating and executing a mobile and social media strategy is a small investment that packs a big punch. Apply the lessons of Mobile for Good, and your organization can and will raise more funds than ever.ADVANCE PRAISE FOR MOBILE FOR GOOD:"If I want to know what's trending, research current best practices, or discover new tools relevant to nonprofit technology, Heather Mansfield's blog Nonprofit Tech for Good and her books are always my top references. -- Viviana Pag n-Mu iz, Digital Marketing Director, SOS Children's Villages USA"Social Media for Social Good and her blog Nonprofit Tech for Good have been my primary resources for learning how to communicate Indian conservation issues on a global scale. Thanks to Heather Mansfield's advice, we ve been able to build an international brand from our tiny corner of the world." -- Vinay Datla, Director of Communications, Wildlife SOS India"Heather Mansfield's @NonprofitOrgs online accounts have become my go-to resource for connecting with other nonprofits as well as staying informed with the latest trends in mobile and social media. Her insightful and practical advice helped WITNESS understand the need for transparency in our mobile and social media strategies." -- Marianna Moneymaker, Digital Engagement/Production Coordinator, WITNESS"Heather Mansfield's invaluable webinars and recommendations have helped us grow into one of the most effective social media users in the national aging advocacy network. We anticipate even greater growth in the future by applying the best practices offered in Mobile for Good." -- Pamela Tainter Causey, Director of Communications, National Committee to Preserve Social Security and Medicare"Through a partnership with Heather Mansfield, we have been able to provide mobile and social media training to more than 500 NGOs throughout the Asia Pacific region. Her knowledge of mobile and social media best practices, her ability to tailor her presentations to address the different needs of NGOs in various countries, and her practical and well-thought-out strategies have made her trainings invaluable in our commitment to help build the technological capacity of NGOs." -- Clair Deevy, Citizenship Lead, Microsoft Citizenship Asia Pacific; EPUB; Business,Finance and Law > Business & management > Ownership & organization of enterprises > Small b, McGraw-Hill Education<
- No. 9780071825276. Shipping costs:Instock, Despatched same working day before 3pm, zzgl. Versandkosten., plus shipping costs
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Heather Mansfield:Mobile for Good: A How-To Fundraising Guide for Nonprofits
- new book 2014
ISBN: 9780071825276
A How-To Fundraising Guide for Nonprofits, eBooks, eBook Download (EPUB), [PU: McGraw-Hill Education], McGraw-Hill Education, 2014
Shipping costs:Download sofort lieferbar. (EUR 0.00)
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Heather Mansfield:Mobile for Good: A How-To Fundraising Guide for Nonprofits
- new book 2014, ISBN: 9780071825276
A How-To Fundraising Guide for Nonprofits, eBook Download (EPUB), eBooks, [PU: McGraw-Hill Education]
- Shipping costs:Download sofort lieferbar, , Versandkostenfrei innerhalb der BRD. (EUR 0.00)
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Mobile for Good: A How-To Fundraising Guide for Nonprofits
- new bookISBN: 9780071825276
ebook, McGraw-Hill Education
- Nr. Shipping costs:, 3 - 4 gg, zzgl. Versandkosten, Disponibile spedizione veloce in Italia con corriere espresso (1-2 gg). Verifica costi e condizioni sul sito., plus shipping costs