2013, ISBN: 1118712013
In englischer Sprache. Verlag: John Wiley & Sons, Introduction 6 PART ONE: PRINCIPLES 8 UNIT ONE: RESEARCH AND CONCEPTS Basics of research 10 Linear reasoning/lateral thinking 14 Explorat… More...
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ISBN: 9781118712016
By providing practical advice on all aspects of graphic design- from understanding basics to developing original concepts to creating finished designs- Graphic Design School allows studen… More...
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2013, ISBN: 9781118712016
Graphic Design School allows students to develop core competencies while understanding how these fundamentals translate into new and evolving media. With examples from magazines, websites… More...
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ISBN: 9781118712016
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2013, ISBN: 9781118712016
The Principles and Practice of Graphic Design, [ED: 5], 5. Auflage, eBook Download (PDF), eBooks, [PU: John Wiley & Sons]
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2013, ISBN: 1118712013
In englischer Sprache. Verlag: John Wiley & Sons, Introduction 6 PART ONE: PRINCIPLES 8 UNIT ONE: RESEARCH AND CONCEPTS Basics of research 10 Linear reasoning/lateral thinking 14 Explorat… More...
David Dabner, Sandra Stewart, Eric Zempol:
Graphic Design School: The Principles and Practice of Graphic Design - new bookISBN: 9781118712016
By providing practical advice on all aspects of graphic design- from understanding basics to developing original concepts to creating finished designs- Graphic Design School allows studen… More...
2013
ISBN: 9781118712016
Graphic Design School allows students to develop core competencies while understanding how these fundamentals translate into new and evolving media. With examples from magazines, websites… More...
ISBN: 9781118712016
A digital copy of "Graphic Design School" by David Dabner, Sandra Stewart and Eric Zempol. Download is immediately available upon purchase! 9781118712016,1118712013,graphic,design,school,… More...
2013, ISBN: 9781118712016
The Principles and Practice of Graphic Design, [ED: 5], 5. Auflage, eBook Download (PDF), eBooks, [PU: John Wiley & Sons]
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Details of the book - Graphic Design School
EAN (ISBN-13): 9781118712016
ISBN (ISBN-10): 1118712013
Publishing year: 2013
Publisher: Wiley, J
208 Pages
Language: eng/Englisch
Book in our database since 2012-04-16T08:50:18-04:00 (New York)
Detail page last modified on 2018-09-16T16:47:40-04:00 (New York)
ISBN/EAN: 1118712013
ISBN - alternate spelling:
1-118-71201-3, 978-1-118-71201-6
Alternate spelling and related search-keywords:
Book author: eric sand, stewart david
Book title: who who graphic design, the practice design, principles design
Information from Publisher
Author: David Dabner; Sandra Stewart; Eric Zempol
Title: Graphic Design School - The Principles and Practice of Graphic Design
Publisher: Wiley; John Wiley & Sons
208 Pages
Publishing year: 2013-10-23
Language: English
40,99 € (DE)
Not available (reason unspecified)
EA; E107; E-Book; Nonbooks, PBS / Kunst/Innenarchitektur, Design; Grafikdesign; Design; Grafikdesign; Graphic Design; Grafikdesign
Introduction 6 PART ONE: PRINCIPLES 8 UNIT ONE: RESEARCH AND CONCEPTS Basics of research 10 Linear reasoning/lateral thinking 14 Exploratory drawing 16 Visualizing ideas 18 Theories of image and text 20 Audiences, markets, and concepts 24 Scheduling, organizing, and finalizing 26 Unit 1: Assignments and questions 30 UNIT TWO: FUNDAMENTALS OF COMPOSITION Basics of composition 32 Form and space 36 Symmetry/asymmetry 38 Basic principles of design layout 40 Styles of layout 44 Pace and contrast 46 Size and format 50 Identity and extended systems 52 Photography and illustration 56 Unit 2: Assignments and questions 60 UNIT THREE: FUNDAMENTALS OF TYPOGRAPHY Typography and meaning 62 The anatomy of type 64 Understanding and selecting typefaces 66 Spacing 72 Readability and legibility 76 Typographic emphasis and hierarchy 78 Typographic rules/boxes and ornaments 82 Text as image 84 Unit 3: Assignments and questions 86 UNIT FOUR: FUNDAMENTALS OF COLOR Color terminology 88 Color legibility, contrast, and harmony 92 Color associations 94 Color as information 96 Unit 4: Assignments and questions 98 PART TWO: PRACTICE 100 UNIT FIVE: TOOLS AND TECHNOLOGIES Photography basics and sourcing images 102 Page assembly programs 106 Photoshop 110 Illustrator 114 Flash/After Effects 118 Unit 5: Assignments and questions 120 UNIT SIX: PRINT PRODUCTION AND PRESENTATIONS Preparing files for print 122 Creating a convincing presentation 126 Paper stocks and finishing 128 Printed color 130 Print media 132 Digital printing 134 Correcting color proofs and press check 136 Unit 6: Assignments and questions 138 UNIT SEVEN: WEB DESIGN BASICS Project development process overview 140 Project structures 146 Web tools 148 Initial consultations 152 Information architecture (IA) 154 Flowcharts and wireframes 156 Common elements of a web layout 160 Designing for the web 162 App design 168 Working with content management systems 171 Banner ad design 174 Search engine optimization (SEO) 176 Online portfolios 178 Unit 7: Assignments and questions 182 UNIT EIGHT: EXPERT PATHS AND COLLABORATIONS 184 Resources 198 Glossary 200 Index 204 Bibliography 206 Acknowledgments 208More/other books that might be very similar to this book
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