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Fundamentals of Copy and Layout - Albert C. Book, C. Dennis Schick
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Albert C. Book, C. Dennis Schick:

Fundamentals of Copy and Layout - Paperback

ISBN: 0844230308

Paperback, [EAN: 9780844230306], Natl Textbook Co Trade, Natl Textbook Co Trade, Book, [PU: Natl Textbook Co Trade], Natl Textbook Co Trade, includes cases, exercises, and a complete glossary. In addition, some of the all-time greats of advertising share their creative philosophies in a unique special section., 934812, Printmaking, 934746, Graphic Design, 336930011, Design & Decorative Arts, 933484, Arts & Photography, 927726, Subjects, 916520, Books, 935814, Advertising, 935812, Marketing & Sales, 935522, Business & Investing, 927726, Subjects, 916520, Books, 952330, Advertising, 952328, Marketing & Sales, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 930192, Sociology, 16254821, AIDS, 16254811, Abuse, 16036811, Adults, 16036821, Aging, 16036801, Children, 274712011, Class, 16254851, Communities, 16036781, Culture, 930204, Death, 16036761, History, 16254831, Leisure, 930196, Marriage & Family, 51217011, Medicine, 16036831, Men, 16036851, Occupational, 930206, Race Relations, 930214, Religion, 16036771, Research & Measurement, 930198, Rural, 16254841, Social Groups, 16036791, Social Situations, 930200, Social Theory, 16036861, Suburban, 930202, Urban, 16036841, Women, 930140, Social Sciences, 5489589011, Politics & Social Sciences, 927726, Subjects, 916520, Books

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Fundamentals of Copy and Layout - Albert C. Book; C. Dennis Schick
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Albert C. Book; C. Dennis Schick:

Fundamentals of Copy and Layout - used book

ISBN: 0844230308

ID: 1864484

Everything students need to know to create better ads is included in this user-friendly workbook. Self-quizzes, assignments, and cases teach students to solve actual copy and layout challenges. Features the creative philosophies of Bill Bernbach, Leo Burnett, David Ogilvy, Jack Trout, and Rosser Reeves. Includes material on research, data collection, analysis, and integrated marketing. This text's nuts-and-bolts techniques and cutting-edge content will empower your students with: * A solid foundation in the fundamentals that they'll use and thank you for throughout their careers. * Tips on writing for the Internet, new computer applications, and photo reproduction techniques. * The critical outlook they'll need to succeed by completing the text's quizzes, assignments, and copy and layout problems. accounting,accounting and finance,advertising,arts music and photography,business and finance,business and investing,business communication,communications,editing,education and reference Marketing & Sales, Natl Textbook Co Trade

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Fundamentals of Copy and Layout - Book, Albert C., Schick, C. Dennis
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Book, Albert C., Schick, C. Dennis:
Fundamentals of Copy and Layout - used book

ISBN: 9780844230306

ID: 662112937

Natl Textbook Co Trade. Used - Good. Ships from the UK. Former Library book. Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Your purchase also supports literacy charities., Natl Textbook Co Trade

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Fundamentals of Copy and Layout - Albert C. Book; C. Dennis Schick
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Albert C. Book; C. Dennis Schick:
Fundamentals of Copy and Layout - Paperback

1990, ISBN: 9780844230306

ID: 446552593

Natl Textbook Co Trade, 1990-05. Paperback. Good. Buy with confidence. Excellent Customer Service & Return policy. Ships Fast. 24*7 Customer Service., Natl Textbook Co Trade, 1990-05

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Fundamentals of Copy and Layout - Book, Albert C., Schick, C. Dennis
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Book, Albert C., Schick, C. Dennis:
Fundamentals of Copy and Layout - Paperback

1990, ISBN: 9780844230306

ID: 798071163

Natl Textbook Co Trade. Used - Like New. Natl Textbook Co Trade, 05/01/1990, Paperback, Like New condition. 2nd edition., Natl Textbook Co Trade

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Details of the book
Fundamentals of Copy and Layout
Author:

Albert C. Book, C.Dennis Schick

Title:

Fundamentals of Copy and Layout

ISBN:

0844230308

includes cases, exercises, and a complete glossary. In addition, some of the all-time greats of advertising share their creative philosophies in a unique special section.

Details of the book - Fundamentals of Copy and Layout


EAN (ISBN-13): 9780844230306
ISBN (ISBN-10): 0844230308
Paperback
Publishing year: 1996
Publisher: Natl Textbook Co Trade

Book in our database since 27.05.2007 19:48:24
Book found last time on 07.12.2016 13:49:30
ISBN/EAN: 0844230308

ISBN - alternate spelling:
0-8442-3030-8, 978-0-8442-3030-6

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