. .
English
United States
Search tools
Sign in
Share this book on...
Book recommendations
Latest news
Tip from find-more-books.com
Advertising
FILTER
- 0 Results
Lowest price: 0.79 €, highest price: 6.99 €, average price: 4.20 €
Kotler on Marketing - Dr Philip Kotler
book is out-of-stock
(*)
Dr Philip Kotler:

Kotler on Marketing - used book

ISBN: 0684860473

ID: 6353710

For more than three decades, Philip Kotler has been the authority on marketing for business grad students around the world. (His seven textbooks on various aspects of the topic are available in 18 languages in 58 countries, for example, while his seminal Marketing Management is considered the most widely used volume among all MBAs.) Even with all these publications, and a consultation/seminar practice aligned with firms such as AT & T, IBM, Michelin, Shell, and Merck, Kotler never committed to paper his popular theories concerning the ways in which executives and their managers should approach their real-life marketing programs. Until, that is, Kotler on Marketing. Comprehensive yet clear, this new compendium finally synthesizes Kotler's vast experiences and proven ideas into a single accessible resource. Three meaty initial sections address a series of strategic, tactical, and administrative concerns, ranging from identifying opportunities and building brand equity to utilizing outside intelligence and evaluating performance. A brief fourth part titled "Transformational Marketing" offers Kotler's perspective on "the revolutionary impact on the marketplace and marketing practice of the new technologies ... and new media" including the Internet, fax machines, sales-automation software, cable TV, videoconferencing, and "personal newspapers." --Howard Rothman accounting,accounting and finance,advertising,business and investing,management and leadership,marketing,marketing and sales,sales and selling Marketing & Sales, Free Press

Used Book Thriftbooks.com
used Shipping costs: EUR 0.00
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Kotler On Marketing - Kotler, Philip
book is out-of-stock
(*)

Kotler, Philip:

Kotler On Marketing - Paperback

2001, ISBN: 0684860473

ID: 15709617334

[EAN: 9780684860473], Usado, muy buen estado, [SC: 9.95], [PU: Simon & Schuster UK, 20.08.2001.], Business & Economics|Marketing|General, 272 Seiten Buch ist durch eine Druckstelle quer über die Coverrückseite etwas verlagert (wellig), kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen 121568 Sprache: Englisch Gewicht in Gramm: 375 23,2 x 15,2 x 2,6 cm, Taschenbuch

Used Book ZVAB.com
Modernes Antiquariat an der Kyll, Lissendorf, Germany [58301726] [Calificación: 5 (de 5)]
NOT NEW BOOK Shipping costs: EUR 9.95
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Kotler On Marketing - Kotler, Philip
book is out-of-stock
(*)
Kotler, Philip:
Kotler On Marketing - Paperback

20

ISBN: 9780684860473

[PU: Simon & Schuster UK], 272 Seiten 23,2 x 15,2 x 2,6 cm, Taschenbuch Buch ist durch eine Druckstelle quer über die Coverrückseite etwas verlagert (wellig), kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen 121568, [SC: 1.65], gebraucht gut, gewerbliches Angebot, [GW: 375g], Auflage: New ed.

Used Book Booklooker.de
Buchladen an der Kyll
Shipping costs: EUR 1.65
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Kotler on Marketing - Philip Kotler
book is out-of-stock
(*)
Philip Kotler:
Kotler on Marketing - Paperback

2001, ISBN: 9780684860473

ID: 815911217

Free Press, 2001. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy., Free Press, 2001

Used Book Biblio.com
Anybook Ltd
Shipping costs: EUR 7.37
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.
Kotler On Marketing - Philip Kotler
book is out-of-stock
(*)
Philip Kotler:
Kotler On Marketing - used book

ISBN: 0684860473

ID: 18091328732

[EAN: 9780684860473], Gebraucht, guter Zustand, Business & Economics|Marketing|General, 358 Gramm., [PU: Scribners]

Used Book Abebooks.de
medimops, Berlin, Germany [55410863] [Rating: 5 (von 5)]
NOT NEW BOOK Shipping costs: EUR 2.00
Details...
(*) Book out-of-stock means that the book is currently not available at any of the associated platforms we search.

< to search results...
Details of the book
Kotler on Marketing
Author:

Kotler, Philip

Title:

Kotler on Marketing

ISBN:

0684860473

A state-of-the-art guide to strategies and tactics from the author of "Marketing Management" which was named, by the "Financial Times", as one of the best fifty business books ever written.

Details of the book - Kotler on Marketing


EAN (ISBN-13): 9780684860473
ISBN (ISBN-10): 0684860473
Paperback
Publishing year: 2001
Publisher: SIMON & SCHUSTER
Weight: 0,365 kg
Language: eng/Englisch

Book in our database since 05.06.2007 07:12:44
Book found last time on 20.08.2016 00:25:48
ISBN/EAN: 0684860473

ISBN - alternate spelling:
0-684-86047-3, 978-0-684-86047-3

< to search results...
< to archive...
Nearby books