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Luxury Brand Management: A World of Privilege - Michel Chevalier, Gerald Mazzalovo
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Michel Chevalier, Gerald Mazzalovo:

Luxury Brand Management: A World of Privilege - hardcover

ISBN: 0470823267

[SR: 534133], Hardcover, [EAN: 9780470823262], Wiley, Wiley, Book, [PU: Wiley], Wiley, 935738, Retailing, 935664, Industries & Professions, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935790, Management, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935814, Advertising, 935812, Marketing & Sales, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935836, Sales & Selling, 935840, Management, 935842, Techniques, 935832, Telemarketing, 935812, Marketing & Sales, 935522, Business & Investing, 927726, Subjects, 916520, Books, 952288, Management, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952330, Advertising, 952328, Marketing & Sales, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952356, Sales & Selling, 952360, Management, 952362, Techniques, 952350, Telemarketing, 952328, Marketing & Sales, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 690349011, Management, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books, 690351011, Sales, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books

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Luxury Brand Management: A World of Privilege - Michel Chevalier, Gerald Mazzalovo
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Michel Chevalier, Gerald Mazzalovo:

Luxury Brand Management: A World of Privilege - hardcover

ISBN: 0470823267

[SR: 534133], Hardcover, [EAN: 9780470823262], Wiley, Wiley, Book, [PU: Wiley], Wiley, 935738, Retailing, 935664, Industries & Professions, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935790, Management, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935814, Advertising, 935812, Marketing & Sales, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935836, Sales & Selling, 935840, Management, 935842, Techniques, 935832, Telemarketing, 935812, Marketing & Sales, 935522, Business & Investing, 927726, Subjects, 916520, Books, 952288, Management, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952330, Advertising, 952328, Marketing & Sales, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952356, Sales & Selling, 952360, Management, 952362, Techniques, 952350, Telemarketing, 952328, Marketing & Sales, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 690349011, Management, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books, 690351011, Sales, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books

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Luxury Brand Management: A World of Privilege
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ISBN: 9780470823262

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A fascinating and comprehensive examination of the different dimensions of luxury management in various sectors. This is a powerful book for marketers, advertisers and brand managers in understanding the intricacies of the luxury market- how it is designed, defined and divined. Written by the authors of Pro-Logo, this book sets the benchmark for luxury brand management., [PU: Wiley]

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Luxury Brand Management: A World of Privilege - Michel Chevalier
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[EAN: 9780470823262], Gebraucht, guter Zustand, Business & Economics|Economics|General, Business & Economics|General, Business & Economics|Management, Business & Economics|Production & Operations Management, Business & Economics|Sales & Selling, 930 Gramm., [PU: Wiley]

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Details of the book
Luxury Brand Management: A World of Privilege
Author:

Chevalier, Michel; Mazzalovo, Gerald

Title:

Luxury Brand Management: A World of Privilege

ISBN:

0470823267

A fascinating and comprehensive examination of the different dimensions of luxury management in various sectors. This is a powerful book for marketers, advertisers and brand managers in understanding the intricacies of the luxury market- how it is designed, defined and divined. Written by the authors of Pro-Logo, this book sets the benchmark for luxury brand management.

Details of the book - Luxury Brand Management: A World of Privilege


EAN (ISBN-13): 9780470823262
ISBN (ISBN-10): 0470823267
Hardcover
Publishing year: 2008
Publisher: John Wiley & Sons
423 Pages
Weight: 0,953 kg
Language: eng/Englisch

Book in our database since 23.03.2008 14:48:29
Book found last time on 25.11.2016 10:07:55
ISBN/EAN: 0470823267

ISBN - alternate spelling:
0-470-82326-7, 978-0-470-82326-2

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