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Strategic Marketing Problems: Cases and Comments: United States Edition - Kerin, Roger, Peterson, Robert
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Kerin, Roger, Peterson, Robert:

Strategic Marketing Problems: Cases and Comments: United States Edition - hardcover

2009, ISBN: 9780136107064

Pearson, Hardcover, Auflage: 12, 744 Seiten, Publiziert: 2009-08-04T00:00:01Z, Produktgruppe: Book, Hersteller-Nr.: chn-2013-355, 1.67 kg, Books Global Store, Special Features, Books, Man… More...

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Strategic Marketing Problems: Cases and Comments - Kerin, Roger A.; Peterson, Robert A.
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Kerin, Roger A.; Peterson, Robert A.:

Strategic Marketing Problems: Cases and Comments - hardcover

2009, ISBN: 0136107060

[EAN: 9780136107064], Gebraucht, guter Zustand, [PU: Pearson College Div], Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within, Books

NOT NEW BOOK. Shipping costs: EUR 45.34 Books Unplugged, Amherst, NY, U.S.A. [74050220] [Rating: 5 (von 5)]
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Kerin, Roger A.; Peterson, Robert A.:
Strategic Marketing Problems: Cases and Comments - hardcover

2009

ISBN: 9780136107064

Hardcover, Gebraucht, guter Zustand, USED-VARIOUS AMOUNTS OF WEAR-POSSIBLE HIGHLIGHTS-WE CANNOT GUARANTEE SUPPLEMENTS SUCH AS CD, ACCESS CODE, OR INFO TRAC., [PU: Pearson College Div]

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Strategic Marketing Problems: Cases and Comments - Kerin, Roger A.; Peterson, Robert A.
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Kerin, Roger A.; Peterson, Robert A.:
Strategic Marketing Problems: Cases and Comments - hardcover

2009, ISBN: 0136107060

[EAN: 9780136107064], Gebraucht, sehr guter Zustand, [PU: Pearson College Div], Very Good Copy. Customer Service Guaranteed, Books

NOT NEW BOOK. Shipping costs: EUR 28.05 GoldBooks, Austin, TX, U.S.A. [71454205] [Rating: 5 (von 5)]
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Strategic Marketing Problems: Cases and Comments - Kerin, Roger A.
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Kerin, Roger A.:
Strategic Marketing Problems: Cases and Comments - hardcover

2009, ISBN: 0136107060

[EAN: 9780136107064], Neubuch, [PU: Pearson College Div], new, Books

NEW BOOK. Shipping costs: EUR 30.83 Byrd Books, Austin, TX, U.S.A. [83414208] [Rating: 5 (von 5)]
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Details of the book
Strategic Marketing Problems: Cases and Comments: United States Edition
Author:
Title:
ISBN:

0136107060


"Strategic Marketing Problems: Cases and Comments "balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned. Foundations of Strategic Marketing Management; Financial Aspects of Marketing Management; Marketing Decision Making and Case Analysis; Opportunity Analysis and Market Targeting; Product and Service Strategy and Management; Integrated Marketing Communications Strategy and Management; Marketing Channel Strategy and Management; Pricing Strategy and Management; Marketing Strategy Reformulation: The Control Process; Global Marketing Strategy MARKET Relevant information and case studies for marketing executives and professionals.

Details of the book - Strategic Marketing Problems: Cases and Comments: United States Edition


EAN (ISBN-13): 9780136107064
ISBN (ISBN-10): 0136107060
Hardcover
Paperback
Publishing year: 2009
Publisher: Pearson
708 Pages
Weight: 1,696 kg
Language: eng/Englisch

Book in our database since 2010-01-02T11:06:09-05:00 (New York)
Detail page last modified on 2023-07-31T00:47:19-04:00 (New York)
ISBN/EAN: 0136107060

ISBN - alternate spelling:
0-13-610706-0, 978-0-13-610706-4
Alternate spelling and related search-keywords:
Book author: kerin, roger, robert peterson
Book title: comment, strategic marketing, problems marketing

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